Skate

Streetwear

Surf

Golf

Fashion

Lifestyle

Health & Fitness

Outdoor

Tech

Hiking

Food

Body surfing

Coaching

Global Leader in Golf Footwear Innovation & Commercialization | Technical Development | Quality & Cost Management | Athlete Collaboration

Fashion & Apparel

Global Leader in product creation with extensive experience in leading global product development teams to create innovative, performance-driven footwear. Achieved significant improvements in team productivity and product quality, and have a proven track record of delivering successful products from concept to market. Passionate about fostering creativity and collaboration while providing mentorship that leads to great teams.

Strategically led global product development, testing, and commercialization efforts for innovative golf footwear, driving 5X market share growth and relevance.
Managed the technical development pathway for lasts and tooling, from 3D rendering to production tooling validation.
Ensure best-in-class performance footwear through the establishment and enforcement of quality standards, coupled with proactive corrective and preventive action implementation.
Collaborate with L.O., factory and sourcing costing teams in order to maintain transparency to cost drivers at both T1 and T2 levels, achieving strong first cost positions and margin goals.
Partner with athlete services team to provide Tour-specific footwear solutions for PGA/LPGA athletes and brand ambassadors.
Mentor team members to foster creativity and collaboration in a fast-paced environment, making the complex simple.

Senior Developer - Golf Footwear

Led global product development teams to commercialize innovative basketball styles through automation-driven manufacturing technologies.
Drove growth by introducing new manufacturing processes, resulting in a new growth engine within the category.
Cross-functionally collaborated with athlete services and promo teams to deliver solutions for key NBA and college athletes.

Manager Footwear Development Basketball

Led cost management for Sperry, Saucony, Stride Rite & Keds, ensuring efficient and sustainable costing solutions.
Developed competitor bench marking and predictive cost modeling, enabling brands to ensure predictability ahead of seasonal development.
Utilized a holistic understanding of product creation and manufacturing processes to drive innovative cost-saving initiatives.

Costing Manager

Driving brand analysis and development opportunities within the action lifestyle markets.  Consulting brands on how they can gain greater insight into the mechanics of brand value creation and maximize return on brand investment (ROBI) from ideation to execution.

Development Director

Sustained creative design flow for multiple lines as thought leader and footwear technician 
Spurred development for the Fergie and Fergilicious , Dr. Scholl's and Buster Brown, and private label lines.

Line Builder - Product Development Consultant

• Developed multiple product lines across Skechers product offering, ensuring trend right products hit margin targets.
• Managed technical engineering of last, tooling, and pattern development for optimal construction and material selection.
• Nurtured supplier relationships to maximize productivity, quality, and growth.

Product Development Technician

• Led fit and wear testing and commercialization teams to ensure rapid growth and product evolution.
• Managed all styles across categories, optimizing processes for efficiency and manufacturability.
• Streamlined product evolution by extensively traveling to Taiwan and China T1 and T2 suppliers.

Director of Commercialization

Find out detailed information about Keith Sedgwick, Global Leader in Golf Footwear Innovation & Commercialization | Technical Development | Quality & Cost Management | Athlete Collaboration in Carlsbad, California

Keith Sedgwick: Global Leader in Golf Footwear Innovation & Commercialization | Technical Development | Quality & Cost Management | Athlete Collaboration in Carlsbad, California