Kelli Delperdang: in Bend, OR

* Responsible for managing and implementing content strategy for all key digital channels including social media (Instagram, Instagram Reels, Instagram Stories, IGTV, TikTok, YouTube, Pinterest, Facebook and LinkedIn), email and blog. * Manage communications strategy, story development and content creation across all consumer-facing marketing touchpoints (social media, email, website and blog). This includes communicating Rumpl's beliefs regarding environmental, climate, and social impacts through high-impact campaigns and authentic storytelling. * Spearheaded Rumpl's ambassador program; Identifying key opportunities for influencer inclusion in priority launches and social campaigns. * Oversee social media budget, social content strategy, emerging channel planning, reporting, global campaign strategy, social engagement strategy, community management and consumer loyalty program. * Manage brand strategic partnerships, including donation programs and give-back campaigns.

* Responsible for developing social content strategy, global alignment, calendar and channel management, reporting and communicating our brand values when connecting with our community through Hydro Flask's social media platforms - Instagram, Instagram Stories, Instagram Reels, IGTV, Facebook, Twitter, YouTube, Pinterest & TikTok. * Over three years, increased Total Audience by +715%, increased Total Engagement by +6,168% & increased Organic Social Revenue by +300% YoY. * Grow and engage Hydro Flask's online community of over 850K followers by providing an exceptional level of customer service across Hydro Flask social platforms. * Monitor conversations, respond in real-time and manage crises across social media platforms. * Develop strategic and content programming to engage fans and generate brand awareness across social channels. * Lead social reporting to provide analysis of results, including strategic recommendations directly related to insights. * Work cross-functionally with Creative, Ecommerce, Product Marketing and Field Marketing teams to produce high-quality social content in accordance with marketing plans & company goals.