Kelly Romanello: Business Development Manager in Carlsbad, CA

Responsible for procuring and maintaining wholesale business accounts local and nationwide. Most recently created and supervised business model in retail environment offering SD craft micro-brew (Stone Brewery, Ballast Point, Pizza Port) merchandise to include their respective food products (sauces) manufactured and distributed through Carlsbad Gourmet.

Responsible for driving new business to the U-T and creating San Diego business community awareness of company's re-branding through monthly events. Account retention and up selling.

Consultant for online start up. Negotiated contracts with businesses that offered discounts to consumers. Simultaneous responsibility to create revenue stream to market this program wholesale to second tier businesses (formatted via PIN numbers or gift cards) as value added and/or incentive products.

Held the position responsible for procuring revenue for company that generated over $30 million in sales during tenure. Created and designed product, negotiated contracts, managed employees, trained remote sales team, performed duties as an exhibitor for industry trade shows.