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Hi Malakye! Outdoor-inspired graphic design, paddling, rock climbing, and backcountry living content creation, and a lifelong passion for all things outdoors are what I bring to my work life. 

I'm a copywriter specializing in long-form, SEO optimized digital content, social media, and advertising copy. 

I'm a designer influenced by modern art, minimalism, and nature - among other inspirations! My design experience is in logo creation, branding, social graphics, advertising campaigns, and marketing material.

My copywriting experience includes all types of creative content, blog articles, newsletters, SEO optimized digital content, social media copy, advertisements, commercials, brochures, datasheets, and publications (both print and digital).

Current publications:

Paddling Magazine (digital and print)
Whitewater Magazine (digital)
WorldAtlas (digital)

I have 5 years design experience, working mainly in Adobe Illustrator and the Adobe Creative Suite. My freelance graphic design work includes:

Social media graphics
Product labels
Marketing material
Presentation graphics
Website design
Website graphics

Tools:

Adobe Illustrator
Adobe Photoshop
Adobe InDesign
Canva
WordPress
Wix
SquareSpace


Graphic Designer

At Long View, I managed branding, graphic design, social media, digital content, and digital leads generation.

Supported practice area teams, sales team, sales operations, response management, branch offices, and executive team with both internal and external marketing.

Social: copywriting, paid and organic social media management, campaign management, content creation, post-mining, posting, monitoring, and reporting.

Graphic Design: working in the Adobe suite, mainly Illustrator, I did graphic design and copywriting for all of Long View's branding, internal marketing, and external sales and marketing material.

Leads Generation/Tracking: development and execution of digital marketing strategy and tactics to generate top of funnel leads, implementation of internal processes for leads tracking and follow up with the sales team, ongoing reporting in PowerBI.
Market Development Funding: day-to-day MDF management for 15-20+ partners including working closely with partner marketing managers/partner account managers, management of MDF portals, activity and claim entry, proof of execution gathering and submission, creating and submitting quarterly budget proposals with partners, reporting on ROI.

Digital Marketing / Content Specialist

Main Responsibilities:

Digital marketing strategy creation and execution
Social media marketing
Management of post scheduling for our sales team through Hootsuite
Content creation and copy writing
Product launches
SEM
Social selling
Graphic design and visual branding
Website design and maintenance


Digital Marketing Manager

Find out detailed information about Kiley Whittal, Copywriter in Vancouver, BC

Kiley Whittal: Copywriter in Vancouver, BC

Kiley Whittal

University of Alberta

University of Calgary