Global Sales & Business Development Executive | Brand & Marketing Strategist | 
Fashion, Beauty, Sports, Swim, Sustainability, Publishing  | FMR: Condé Nast, WWD, W, PAPER, Quiksilver, Roxy, Stance, Ever, Iris & Romeo

Kristin has made bold career transitions throughout her
twenty-five year career in fashion, alternating between renowned luxury media
publications and the global fashion and apparel brands they feature. As
Executive Vice President of International Luxury Fashion for Condé Nast’s
WWD and Lucky, she managed media sales for iconic luxury brands such as
Chanel, LVMH, Balenciaga, Burberry, Ralph Lauren, Saint Laurent, Prada, Marc Jacobs, Gucci, Armani,
Donna Karan, Cartier, and YSL. At Paper Magazine, she led advertising
sales and business development landing partnerships with Netflix. For W Magazine, Surface, and Watch
Journal, she developed creative media programs encompassing experiential,
digital, social, and affiliate sales campaigns.

Kristin Barone McIntyre lives at the intersection of creative visionary and pragmatic number cruncher,
deeply grasping the practical implications of the brand mission without
compromising the heart of a company. Kristin has helmed global marketing and
PR for surf industry behemoth Quiksilver and international sales and
marketing for West Coast industry apparel darling Ever. As Stance grew to a
category-disruptor in socks, her wins in women’s fashion sales and marketing
activations included collaborations with Rihanna, Langley Fox Hemingway, and global
fashion influencers. She also managed the sales teams nationally for the
women’s and mens fashion category at Stance.

James Supply Consulting, established in 2009, is a bi-coastal firm providing strategic marketing, sales, and design solutions to drive growth and innovation for industry leaders and startups. Client roster: Quiksilver, Roxy, Stance, Paper Magazine, Darling Media, Dos Gardenias, Ansea, Spring, and Iris & Romeo.

Brand Launch Campaign: Developed and executed the sales and marketing strategy for Dos Gardenias’ luxury swim collection launch in the U.S. and international markets, including Barneys New York and charity activations with Soho House Malibu, raising $80K for Waves for Water.

Go-To-Market Strategy & Research: Orchestrated the launch plan for Ansea, a contemporary sustainable surf brand recognized in Vogue. Identified market opportunities to define the client’s unique value proposition.

Social Media & Influencer Program: Spearheaded an authentic audience growth strategy for Iris & Romeo through targeted gifting initiatives. Success in building brand credibility led to increased VC funding, a nationwide launch at Sephora, and the first retail partnership with Credo—a top-tier authority in the beauty industry.

Founder

Movetic is a leading digital-first creative agency specializing in branding and marketing solutions for Fortune 500 companies in fashion, CPG, technology, and travel.

Lead Generation: Secured a $400K account in the CPG sector, leading to increased revenue within five months.

National Sales Oversight: Directed sales and CRM processes for fashion, accessories, footwear, CPG, and travel.

Client Onboarding: Led project kick-offs to define scope, strategic objectives, and branding needs.

Vice President of Business Development

W Magazine, Surface Magazine, and Watch Journal are globally recognized publications that cater to a sophisticated audience interested in high fashion, cutting-edge design, and luxury lifestyles.
Sales & New Business Development: Led West Coast media sales across fashion, entertainment, retail, beauty, watches, jewelry, footwear, and travel sectors.

Omnichannel Media Strategies: Developed comprehensive media programs encompassing experiential, digital, social, and affiliate sales incentives.

Client and Trend Research: Analysis of top spending clients and industry trends for creating strategic programs targeting West Coast luxury brands.

West Coast Director | W Magazine | Surface | Watch Journal

PAPER is a national print and digital publication that showcases luxury and contemporary culture, providing access to its discerning audience through innovative media solutions across social, digital, and experiential platforms.

Advertising Sales: Oversight of advertising sales and business development in New York City for luxury and entertainment brands across media, social, digital, and experiential channels.

West Coast Expansion: Established the West Coast office to manage territories, including entertainment, beauty, denim, fashion, footwear, and travel categories.

Experiential Sales: Secured a $500K multi-channel campaign for Netflix's “GLOW” series, featuring an activation at Venice’s Muscle Beach with social influencers, celebrity talent, and paid media.

Director Of Business Development

VP of Marketing

Stance redefined the sock category with cutting-edge designs and partnerships with world-class athletes, sports teams, musicians, fashion designers, and pop culture icons to drive global appeal and innovative marketing.

Marketing Activation: Coordinated marketing materials for the Rihanna Collection launch at New York Fashion Week (NYFW), including a guerrilla influencer social program to engage Rihanna’s digital fan base in Manhattan.

Sales and Business Development: Managed the national sales showrooms with Hatch Showrooms, retail partnerships, and business development with key accounts Opening Ceremony, Bloomingdales, Anthropologie, Neiman-Marcus.

Fashion Marketing + Sales Director

VP Sales + Marketing

Quiksilver is a global brand renowned for its surfwear and accessories. It is also known for high-impact marketing and event and athlete-driven promotions in the action sports industry.

Event Leadership: Managed advertising, PR, and $10MM marketing partnerships for the Quiksilver Pro New York surf competition, the final stop on the ASP World Tour, including high-profile collaborations in Manhattan.

Art Installations: Development and implementation of art installations with The Standard Hotel, Sunset Beach Hotel, and Spade Echo Beach book release.

Influencer Activations: Developed Supper Club marketing initiatives involving pop culture influencers, including Andre Balazs, Roman Williams, and Cynthia Rowley, to provide intimate experiences with iconic surf athletes.

VP Marketing + Partnerships

Kristin oversaw media sales for iconic luxury brands like Burberry, Ralph Lauren, Prada, and Gucci across print and digital platforms while managing media revenue for the luxury fashion and fine jewelry categories, including WWD and WWD.com. By collaborating with marketing teams to develop strategic programs, she drove a 172% revenue increase for these divisions. Kristin also engaged with international clients through travel to London, Paris, and Milan for sales office collaboration and client meetings.

Executive Vice President, International Luxury Fashion

Kristin managed sales across beauty, denim, footwear, entertainment, travel, watches, and jewelry in the western U.S. regions. In Q4 2009, she achieved a 40% revenue increase, earning recognition as the top salesperson despite a challenging financial climate. For exceptional performance, she received a mid-year salary raise.

Advertising Director, Lucky Magazine

Kristin developed and executed sales and marketing strategies for the U.S. and international markets. She managed U.S. sales territories and international distributors in Paris, Milan, Tokyo, and Canada, achieving 124% YOY growth. Additionally, she coordinated with internal teams, organized product seminars for key accounts such as Barneys New York and Holt Renfrew, and oversaw publicity efforts in Los Angeles, New York, and Tokyo.

Global VP Sales + Marketing  | Womens 

Kristin advanced from Advertising Manager to Global Director of Marketing, Media + Communications in five years, spearheading global marketing strategies that boosted the brand's influence in the fashion and boardsports industries. She managed national publicity, coordinated international media strategies, oversaw in-house advertising and PR departments, and handled media buys. Additionally, she developed marketing plans for product launches, created strategies for licensees, and led advertising campaigns for brands like Roxy, Silver Edition, and Fidra Golf.

Global Media and PR Director

Find out detailed information about Kristin Barone-McIntyre, Global Sales & Business Development Executive | Brand & Marketing Strategist | 
Fashion, Beauty, Sports, Swim, Sustainability, Publishing  | FMR: Condé Nast, WWD, W, PAPER, Quiksilver, Roxy, Stance, Ever, Iris & Romeo in San Diego, California

Kristin Barone-McIntyre: Global Sales & Business Development Executive | Brand & Marketing Strategist | 
Fashion, Beauty, Sports, Swim, Sustainability, Publishing  | FMR: Condé Nast, WWD, W, PAPER, Quiksilver, Roxy, Stance, Ever, Iris & Romeo in San Diego, California

Kristin Barone-McIntyre: Global Sales & Business Development Executive | Brand & Marketing Strategist | Fashion, Beauty, Sports, Swim, Sustainability, Publishing | FMR: Condé Nast, WWD, W, PAPER, Quiksilver, Roxy, Stance, Ever, Iris & Romeo in San Diego, California

Kristin Barone-McIntyre

California State University-Long Beach - College of Business