Vice President, Product Development and Merchandising

Engineering & Production

Created the strategic product and merchandising direction for the company through consumer insights,
competitive and marketplace analysis as well as business performance.
Lead sourcing initiatives both domestically and internationally in order to find new supplier and material
opportunities.
Consistently drove improvements in financial and performance metrics (revenue/margin), by responding to changing consumer behaviors and the evolving retail landscape.
Lead the collaboration initiatives with our brand partners on brand and marketing initiatives and specific product
category strategies.
Lead the development and rollout of a new product development database system to ensure seamless transfer of information between systems.
    Ensured 100% of POs sent to factories were accurate, which ensured on-time deliveries.
Created the process for testing and quality control for every product in our portfolio of brands, resulting in no
major QC issues.
Lead, manage and develop a diverse, results-driven team, that created and managed products resulting in $50M in yearly sales

Find out detailed information about Lacey Sewing, Vice President, Product Development and Merchandising in Kirkwood, MO

Lacey Sewing: Vice President, Product Development and Merchandising in Kirkwood, MO

Lacey Sewing