Lake Yarberry: in Phoenix, AZ

· Planning and designing emails · Social media: Instagram, Facebook, Facebook Ads Manager | Post to media platforms daily, schedule posts for trunk show and event, and use Facebook Ads Manager software to create targeted lists and execute social media advertising campaigns · Design specialized graphics for media platforms as needed · Direct mail: Design and oversee printing of postcards and direct mail pieces for trunk shows and events · Print and digital advertising: plan for magazine and newspaper advertising and design ads · Produce and direct lookbook photoshoots and fashion shows: hire photographer, models, hair stylists, scout locations, create a shoot theme, shot list, makeup and styling looks · Styling and booking models for advertising · Website management: Design website with optimized SEO and Google ranking · Public relations · Signage and in-house communications · Coordinate donations to non-profit events · Coordinate Trunk Shows and Events with Vendors: arranging a theme, event services, promo items, snacks & refreshments · Modeling

· Customer Service: assisted clients with styling and sales · Placed special orders for clients · Scheduled social media posts and media live streams · Worked with outside vendors and sales for trunk shows · Modeling