Landon Fletes: Membership Concierge Level II in San Clemente, California

•Owned the full sales cycle from out waitlist outreach to conversion, placing 40–60 outbound calls weekly and engaging 100+ walk-ins and qualified leads. •Managed and scheduled 100+ tours through Salesforce, maximizing conversion by targeting high-intent prospects. •Ranked in the top 5% regionally, closing an average of 15+ new memberships per month. •Drove 40% of new members to purchase additional services, including personal training and supplement subscriptions. •Supported lead generation and territory growth efforts while mentoring 6+ team members to exceed team sales goals. •Maintained a 95%+ satisfaction rating through consultative selling, rapid conflict resolution, and empathetic service.

•Sold room upgrades by tying features to emotional, experience-based value; contributed to revenue growth. •Scored 100% on AAA audit; trained new team members in alignment with Forbes service standards. •Delivered anticipatory, high-touch service to thousands of VIP guests; embodied luxury brand expectations.

•Collaborated with product and sales teams on outbound strategies to increase B2B engagement. •Executed marketing campaigns across digital platforms, improving lead acquisition via paid social and CRM alignment. •Managed pipeline of 347+ branded assets as part of a high-stakes rebrand initiative. •Facilitated communication across departments to maintain alignment on campaign timelines and goals.

•Conducted targeted outreach and A/B testing on Facebook and Instagram; optimized for CTR, CPA, and ROAS. •Built campaigns via Mailchimp and Drip that supported multi-touch outbound funnels. •Developed landing pages, optimized Shopify listings, and integrated third-party tools to drive revenue.

• Creating the first impression of the guest by giving them a warm and friendly welcome to the resort • Offering assistance with luggage, doors, special deliveries, and helping guests to their rooms • Providing recommendations to guests of the local area, answering questions, and giving directions • Going above and beyond to ensure guests needs and special requests are met and that they leave with a long lasting experience

Leadership and Team Management: Lead a team of lifeguards and swim instructors, overseeing day-to-day operations and ensuring a safe aquatic environment. Developed and implemented a weekly schedule for lifeguard shifts, swim lessons, and staff meetings, optimizing resource allocation. Emergency Response and Safety: Respond promptly to emergencies, accidents, and injuries, providing first aid and CPR as necessary. Conducted regular safety drills, ensuring the team's preparedness for emergency situations. Swim Instruction: Planned and executed swim lessons for diverse age groups and skill levels, following the American Red Cross WSI guidelines. Monitored and evaluated swimmers' progress, adjusting teaching methods to meet individual needs. Program Coordination: Collaborated with the recreation department to plan and execute aquatic programs and special events. Assisted in the development and implementation of safety policies and procedures.