Bachelors of Arts in Fashion Merchandising

Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising

Top Management

Spearhead end-to-end process from development of the product to final delivery while being on time and within
budget
?   Identifying product opportunities by carrying out competitive analysis and analyzing customer needs
?   Save costs by professionally negotiating upfront goods with suppliers as well as with buyers on closeout deals
?   Use rational strategies in preparing the planning of closeout lists for accounts to gain the best recovery of costs
?   Optimize profitability and achieve margin goals for styles by implementing best practices of cost engineering
?   Utilize strong field expertise to train and manage the sales team and improve workflow efficiency
?   Collaborate with cross-functional teams on costing, packaging, and production to achieve an optimal level of operations
? Communicate extensively with overseas office and factories for development, samples, costs, production and shipping
? Forecast business needs and manage inventory on a quarterly basis

Accomplished organizational goals by responsibly implementing the appropriate development of intimate apparel
and lingerie for retail stores
? Established strong cross-functional relationships to determine vendor allocation and formulate a global sourcing
strategy to produce a positive tangible impact on operations
? Gained set objectives by directing the costing process during the development process and fulfilled the calendar
deliverables throughout the development process for 6 seasons
? Led day-to-day activities and managed a cross-functional teams while leading team meetings, communicating risks,
and providing solutions
? Augmented productivity by establishing product development teams and leading the meetings of cross-functional
groups to communicate risks and provide practical solutions

Product Development Manager

? Created the product assortments by actively working with design and skillfully establishing SKU plans
? Oversaw a wide range of product development areas and presented innovative products to buyers, leadership, and company executives in all seasons
? Increased the company's sales by suggesting promotional opportunities and proposing practical retail pricing
strategies
? Played an integral role in developing marketing strategies for packing elements and visual merchandising by
collaborating with the marketing department

Product Manager

Achieved the company's goals by actively working with the design and sales team, addressing appropriate designs,
colors, and prints
? Oversaw garment development for quality improvement and contributed to manufacturing bras, panties, and shapewear for potential accounts
? Increased the account and company margins by efficiently developing target pricing while analyzing the market

Merchandiser/Account Manager

? Facilitated overall sales management and fulfilled the responsibility of achieving the annual sales volume goal of
$42M for Off Price and Clubs
? Implemented robust sales strategies and exceeded sales budget by 20% for three successive years
? Traveled overseas and successfully established international accounts in the UK, Korea, and Taiwan to enhance the revenue of the company

Account Manager/Merchandise Manager

Find out detailed information about Larissa Brenner, Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising in Bermuda Run, NC

Larissa Brenner: Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising in Bermuda Run, NC

Larissa Brenner

Virginia Commonwealth University