Larissa Brenner: Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising in Bermuda Run, NC

Larissa Brenner

Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising
Bermuda Run | United States
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Work experience
Image Hanesbrands, Inc

Hanesbrands, Inc

Sr. Manager Customer Development, Team Lead & Sr. Manager Merchandising | 03/2013 - Current

Spearhead end-to-end process from development of the product to final delivery while being on time and within budget ? Identifying product opportunities by carrying out competitive analysis and analyzing customer needs ? Save costs by professionally negotiating upfront goods with suppliers as well as with buyers on closeout deals ? Use rational strategies in preparing the planning of closeout lists for accounts to gain the best recovery of costs ? Optimize profitability and achieve margin goals for styles by implementing best practices of cost engineering ? Utilize strong field expertise to train and manage the sales team and improve workflow efficiency ? Collaborate with cross-functional teams on costing, packaging, and production to achieve an optimal level of operations ? Communicate extensively with overseas office and factories for development, samples, costs, production and shipping ? Forecast business needs and manage inventory on a quarterly basis
Image Victoria's Secret

Victoria's Secret

Product Development Manager | 01/2012 - 03/2013

Accomplished organizational goals by responsibly implementing the appropriate development of intimate apparel and lingerie for retail stores ? Established strong cross-functional relationships to determine vendor allocation and formulate a global sourcing strategy to produce a positive tangible impact on operations ? Gained set objectives by directing the costing process during the development process and fulfilled the calendar deliverables throughout the development process for 6 seasons ? Led day-to-day activities and managed a cross-functional teams while leading team meetings, communicating risks, and providing solutions ? Augmented productivity by establishing product development teams and leading the meetings of cross-functional groups to communicate risks and provide practical solutions
Image Macy's Merchandising Group

Macy's Merchandising Group

Product Manager | 01/2011 - 12/2011

? Created the product assortments by actively working with design and skillfully establishing SKU plans ? Oversaw a wide range of product development areas and presented innovative products to buyers, leadership, and company executives in all seasons ? Increased the company's sales by suggesting promotional opportunities and proposing practical retail pricing strategies ? Played an integral role in developing marketing strategies for packing elements and visual merchandising by collaborating with the marketing department
Image Native Intimates

Native Intimates

Merchandiser/Account Manager | 08/2010 - 12/2010

Achieved the company's goals by actively working with the design and sales team, addressing appropriate designs, colors, and prints ? Oversaw garment development for quality improvement and contributed to manufacturing bras, panties, and shapewear for potential accounts ? Increased the account and company margins by efficiently developing target pricing while analyzing the market
Image Maidenform, Inc

Maidenform, Inc

Account Manager/Merchandise Manager | 04/2003 - 08/2010

? Facilitated overall sales management and fulfilled the responsibility of achieving the annual sales volume goal of $42M for Off Price and Clubs ? Implemented robust sales strategies and exceeded sales budget by 20% for three successive years ? Traveled overseas and successfully established international accounts in the UK, Korea, and Taiwan to enhance the revenue of the company
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