Laura Bauer: Freelance Designer in Carlsbad, CA

Freelance Designer, Snow Angel, Hot Chillys, Polarmax, XGO • Creating seasonal color palettes, prints and designs for men’s, women’s and youth • Research and develop new opportunities in the base layer market • Attend national trade shows and work with brand representatives

• Design responsibilities include all categories for Tony Hawk Boys and Hawk 900 Young Men’s • Create seasonal Color and Concept books, Global Line Catalogs and individual assortments for various clients • Develop new fabrics innovations, washes and trims • Worked closely with graphic designers to assort and place graphics • Design and sketch styles, prints and yarn-dyes • Research, develop and present market trends, color and concept to internal team and clients • Communicate daily with buying, sourcing and production teams to meet clients production and in-store deadlines • Created global line for new business opportunities including Walmart and Sports Direct • Work closely with design counterparts to create cohesive brand identities for all lines

• Boys 4-7, Boys 8-20, Young Men’s • Ensured that product was consistent with market trends and business strategy • Traveled seasonally to Kohl's to present line and develop in store assortment • Developed new fabrics, washes, prints and trims • Communicated daily with buyers, production and sourcing teams to create trend right and cost effective product • Responsible for entire design process from concept to final production • Increased sales in Boys 8-20 knits, fleece and short programs

• Private label lines; Route 66, Canyon River Blues, Joe Boxer, Covington, and Basic Editions • Presented line to buyers and executive team • Developed new fabrics, washes and trims • Communicated daily with buyers, production and sourcing teams to create trend right and cost effective product • Sourced and designed prints, yarn-dyes, marketing and graphics with graphic designers • Researched and developed seasonal color palettes and concepts • Worked closely with design counterparts to create cohesive brand identities • Design responsibilities included woven shirts, woven bottoms, jackets, swimwear, and denim

• Managed interns • Responsible for organization of tech packages, trims, washes, and graphics • Created and updated presentation boards • Assisted in developing color and concept • Worked closely with pre-production to ensure quality • Reviewed and analyzed pre-production garments • Researched and developed new fabrics, washes, and trims • Assisted in designing knits, wovens, bottoms, and outerwear • Sourced and developed yarn-dyes and graphics with CAD and graphic departments