Creative Agencies

Lifestyle

Music

Outdoor

Skate

Snow

Streetwear

Surf

Tech

Yoga

Camping

Kayaking

Rock climbing

Sailing

Skiing

Hiking

- High volume production of digital advertisements for Snowflake and their partner companies. 
- Curate the aesthetics of our YouTube channel and sub-channels via thumbnail design.
- Image production for website migration. Keeping images on brand with new website guidelines. Promoting new partnerships.
- Production of high quality, Web-optimized files at scale.
- Video and audio editing for our recorded webinar series.

Graphic Designer

Deckhand, Administrative Assistant

Marketing:
- Redesigned our weekly newsletter to members to make it more readable and engaging, saw 50% increase in sends over a year; 400k reachable audience, 17% open rate
- Launched a daily newsletter campaign with team of 3 during March/April 2020, 1M weekly sends, 20% open rate, 2% CTR
- Generate social media content (copywriting for blog posts, photography, scheduling social media via Buffer and Later
- Alternative text copywriting for SEO
Graphics:
- Print and digital advertising, design and prep material for print including posters, flyers, newsletters
- For larger events, usually turn around collateral for 10 independent locations within 4 weeks. Have turned around a print ready campaign with included digital assets in 24 hours
UX/UI:
- Wireframing through hi-fi visual dev, desktop & mobile
- Enforcing user experience and accessibility standards
- Optimizing graphics and multimedia for web
Project Management:
- Oversaw launch of a program involving 50+ gym partners and 15 marketers through ideation, data optimization, and design.
- Manage on a continued basis

- Created newsletter graphics and digital ads to promote sales to university outdoors programs
- Tightened internal brand guidelines, established the media kit.
- Ran in person events for our university partners

Graphic Design Intern

- Seasonal role
- Organized and lead engaging activities for the adult guests at the resort, with focus on outdoor activities (kayaking, biking, hiking, lawn games, etc.)
- Evening events (Trivia Night, dance lessons, poker, games, etc.)
- Manage and encourage the culture of the resort, and the unique atmosphere of among about 150 guests each week


Adult Sports and Activities Director

Find out detailed information about Laura Nasca,  in Truckee, CA

Laura Nasca:  in Truckee, CA

Laura Nasca: in Truckee, CA

Laura Nasca

University at Buffalo, SUNY