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Senior Apparel Graphic Designer, Reef Women's

Creative & Design

Results focused designer with 11 years of experience in the Apparel Industry working in Apparel Graphic Design, Apparel & Swimwear Design, Product Development and Technical Design.

Portfolio - https://www.behance.net/lauraleechisolm

• Design printable apparel graphics for all Reef Women's sales channels.
• Create visual line plans for seasonal graphic collections.
• Shop competitive retail & produce seasonal trend reports.
• Mentor team members to help career growth & development.

• Design printable apparel graphics for all Hurley juniors sales channels.

Apparel Graphic Designer, Hurley Juniors

• Responsible for design direction, color palettes & merchandising.
• Designed textile print repeats & swimwear bodies.
• Created technical packages & established a bottoms fit guide.

Swimwear Design & Apparel Graphics - Women's

• Designed apparel graphics, textile print repeats & polo bodies.
• Created technical packages & reviewed samples & strike-offs.

Apparel Design & Apparel Graphics - Men's

• Designed, developed & merchandised printable SMU collections for apparel & accessories for major accounts & destination stores.

Apparel Graphic Designer & Product Developer - Women's SMU

• Designed printable apparel graphics for juniors private label
accounts including: Tilly’s, Zumiez, Hot Topic, Rue 21 & Kohl's.

Apparel Graphic Designer - Juniors

• Created tech packs in PLM including flats, construction sketches, BOM, garment patterns & specs.
• Lead fit sessions for over 100 styles per season and handled all communication with vendors throughout production.

Assistant Technical Designer - Men's

• Assisted with apparel design projects including: pattern making, fitting, tech pack creation, merchandise board management & styling on photoshoots.
• Created engaging print & digital ad-campaigns and handled graphic design & content creation for website & social media accounts.

Assistant Designer - Women's

• Lead a project to develop an archive of 1000's of vintage fabrics.

Textile Design Intern

• Responsible for meeting daily sales goals and merchandising new floor sets.

Sales & Retail Merchandising

Find out detailed information about Lauralee Chisolm, Senior Apparel Graphic Designer, Reef Women's in Orlando, FL

Lauralee Chisolm: Senior Apparel Graphic Designer, Reef Women's in Orlando, FL

Lauralee Chisolm