Lauralee Chisolm: Senior Apparel Graphic Designer, Reef Women's in Orlando, FL
Lauralee Chisolm
Senior Apparel Graphic Designer, Reef Women's
Orlando | United States
Skills
No information
Interests
Graphic design
Fine art
Work experience
Hybrid Apparel
Senior Apparel Graphic Designer, Reef Women's | 01/2022 - Current
• Design printable apparel graphics for all Reef Women's sales channels.
• Create visual line plans for seasonal graphic collections.
• Shop competitive retail & produce seasonal trend reports.
• Mentor team members to help career growth & development.
Hybrid Apparel
Apparel Graphic Designer, Hurley Juniors | 01/2020 - 01/2022
• Design printable apparel graphics for all Hurley juniors sales channels.
Kayokoko Swimwear
Swimwear Design & Apparel Graphics - Women's | 10/2017 - 10/2021
• Responsible for design direction, color palettes & merchandising.
• Designed textile print repeats & swimwear bodies.
• Created technical packages & established a bottoms fit guide.
TravisMathew
Apparel Design & Apparel Graphics - Men's | 01/2019 - 01/2020
• Designed apparel graphics, textile print repeats & polo bodies.
• Created technical packages & reviewed samples & strike-offs.
Billabong USA
Apparel Graphic Designer & Product Developer - Women's SMU | 11/2014 - 10/2017
• Designed, developed & merchandised printable SMU collections for apparel & accessories for major accounts & destination stores.
Cotton Links CA (Spektrum MFG)
Apparel Graphic Designer - Juniors | 05/2014 - 11/2014
• Designed printable apparel graphics for juniors private label
accounts including: Tilly’s, Zumiez, Hot Topic, Rue 21 & Kohl's.
5.11 Tactical
Assistant Technical Designer - Men's | 04/2013 - 03/2014
• Created tech packs in PLM including flats, construction sketches, BOM, garment patterns & specs.
• Lead fit sessions for over 100 styles per season and handled all communication with vendors throughout production.
Chop Siouxy Clothing
Assistant Designer - Women's | 05/2012 - 04/2013
• Assisted with apparel design projects including: pattern making, fitting, tech pack creation, merchandise board management & styling on photoshoots.
• Created engaging print & digital ad-campaigns and handled graphic design & content creation for website & social media accounts.
Westcott Design LTD.
Textile Design Intern | 06/2010 - 08/2010
• Lead a project to develop an archive of 1000's of vintage fabrics.
Abercrombie & Fitch
Sales & Retail Merchandising | 04/2007 - 08/2009
• Responsible for meeting daily sales goals and merchandising new floor sets.