Lauren Baker: Marketing & Product Events Manager in Irvine

• Manage Marketing Team and supervising 150+ Career Fairs annually • Main contact for all HireLive marketing and Job Fair recruiting efforts • Spearhead year-round integrated marketing campaigns (digital, social media, email, text, telephone) for clients • Liaison to all Staffing Agencies to hire temps for out of state Career Fairs • Maintain event calendars on all platforms • Daily sourcing of candidates • Update weekly status reports • Analyze and manage candidates through CRM system • Form action plans with senior sales team to improve marketing strategies • Responsible for HireLive website back-end features/event information • Vast job-posting experience for numerous employment websites such as CareerBuilder, Indeed, ZipRecruiter, Monster and Craigslist • Work in a team environment, as a leader and as a contributor • Meet and exceed marketing strategies required • Presidents Club 2018 & 2019

• Called (Including cold call) on candidates seeking employment to establish relationship • Provided a seamless service of event marketing • Recruited through various forms of networking and technologies • Coordinated with team to launch marketing campaigns • Media liaison with various media outlets to advertise HireLive Events • Worked with Adobe Photoshop and Adobe Illustrator to create promotional content • Operated social media through outlets such as Facebook, Twitter, LinkedIn • Email marketing techniques through iContact, able to create and send email blasts to large and small groups