Lauren Etheridge: Sales in Laguna Beach, California
Lauren Etheridge
Sales
Laguna Beach | United States
Interests
No information
Industries
Lifestyle
Work experience
Miss Fresh Squeezed
Event Planner | 06/2013 - Current
● Meet with clients to determine event needs.
● Establish a budget while negotiating the best source for vendors, caterers,
entertainment, and location.
● Interview and hire qualified event staff, coordinate schedules, track and monitor staff
timesheets and payroll.
● Obtain liquor licenses and all required permits with the Health and Safety Department to
ensure compliance with all applicable codes.
● Secure supplies, map out layouts and delegate schedule of tasks. Ensure all events go
seamlessly starting with set up and ending with tear down for all events.
● Specialize in large scale festival events with 100k+ people to private intimate parties.
Miss Fresh Squeezed
Creative Director | 01/2019 - Current
● Lifestyle influencer gained 15k followers.
● Featured in Laguna Beach Living.
● Hosted online contests with over 5k participants.
● Coordinated photoshoots for sponsored ads for advertising products,
● Blogging-research and provided gift guides, lifestyle articles, video blogs.
● Website maintenance, coordinate social media calendar.
● Created and edited social media content
● Set-up Meet and Greet event.
● Personalized strategic marketing campaigns to help grow social media platforms,
increase website traffic, and improve sales for small businesses.
Miss Fresh Squeezed
Event Planner | 06/2013 - Current
● Meet with clients to determine event needs.
● Establish a budget while negotiating the best source for vendors, caterers,
entertainment, and location.
● Interview and hire qualified event staff, coordinate schedules, track and monitor staff
timesheets and payroll.
● Obtain liquor licenses and all required permits with the Health and Safety Department to
ensure compliance with all applicable codes.
● Secure supplies, map out layouts and delegate schedule of tasks. Ensure all events go
seamlessly starting with set up and ending with tear down for all events.
● Specialize in large scale festival events with 100k+ people to private intimate parties.
Miss Fresh Squeezed
Creative Director | 01/2019 - Current
● Lifestyle influencer gained 15k followers.
● Featured in Laguna Beach Living.
● Hosted online contests with over 5k participants.
● Coordinated photoshoots for sponsored ads for advertising products,
● Blogging-research and provided gift guides, lifestyle articles, video blogs.
● Website maintenance, coordinating social media calendar.
● Created and edited social media content
● Set-up Meet and Greet event.
● Personalized strategic marketing campaigns to help grow social media platforms,
increase website traffic, and improve sales for small businesses.
Coast Gallery
Gallery Manager/Fine Art Consultant | 04/2021 - 12/2022
● Curated art exhibits and installations for local and international artists.
● Organized and coordinated catering/bartenders for Meet the Artists events.
● Developed relationships with clients to select and acquire art - including paintings,
prints, and sculptures - for their home, business, or collection.
● Rebranded online social media platforms, tripled online sales.
● Worked with framers to stretch and frame art, coordinate delivery logistics.
● Facilitated opening of second location in prominent downtown Laguna Beach.
● Grossed over 1 Million in Fine Art Sales.
Coast Gallery
Gallery Manager/Fine Art Consultant | 04/2021 - 12/2022
● Curated art exhibits and installations for local and international artists.
● Organized and coordinated catering/bartenders for Meet the Artists events.
● Developed relationships with clients to select and acquire art - including paintings,
prints, and sculptures - for their home, business, or collection.
● Rebranded online social media platforms, tripled online sales.
● Worked with framers to stretch and frame art, coordinate delivery logistics.
● Facilitated opening of second location in prominent downtown Laguna Beach.
● Grossed over 1 Million in Fine Art Sales.
Safeguard Business Systems
Sales Associate | 05/2005 - 11/2019
● Sold promotional products and corporate apparel.
● Help business owners increase sales, and explore creative advertising.
● Strategic planning, developing online media presence and increasing engagement.
● Improve content creation, photography and editing skills.
● Copy Editor, writing captivating captions and commentary for voice overs.
● Sourced vendors for manufactured products.
● Handled all accounts receivable and accounts payable.
● Managed schedules for the president and coordinated travel plans.
● Create brand awareness through digital media marketing goals.
● Conducted market research, coordinated samples, assembled presentations.
Safeguard Business Systems
Sales Associate | 05/2005 - 11/2019
● Sold promotional products and corporate apparel.
● Help business owners increase sales, and explore creative advertising.
● Strategic planning, developing online media presence and increasing engagement.
● Improve content creation, photography and editing skills.
● Copy Editor, writing captivating captions and commentary for voice overs.
● Sourced vendors for manufactured products.
● Handled all accounts receivable and accounts payable.
● Managed schedules for the president and coordinated travel plans.
● Create brand awareness through digital media marketing goals.
● Conducted market research, coordinated samples, assembled presentations.
Harley Davidson
Marketing Director AND Events Coordinator | 03/2013 - 06/2018
● Coordinated and managed all onsite dealership marketing initiatives and events.
● Executed all events with the highest standards in planning, organization while always
promoting the Harley-Davidson brand.
● Updated social media making sure the posting was in proper compliance with H-DMC
MAP/PAM policies and guidelines.
● Acted as a liaison between the dealership with food vendors, entertainment as well as the HOG Chapter.
● Coordinated with multiple departments for weekly specials, including design and
distributing flyers throughout.
● Designed weekly promotional newsletter advertisements.
● Graphic Design - Flyers, signs, announcements.
● Maintained and updated dealership website along with all social media
outlets-Facebook, Twitter, Instagram, The Vine, Tumblr, YouTube, Motorcycle Blogs.
Photographer-On and Off-Site Events Edited/Uploaded Photos.
● Hosted Garage Party, Motorcycle Boot Camp, holiday parties/special events, and weekly
BBQ
Harley Davidson
Marketing Director AND Events Coordinator | 03/2013 - 06/2018
● Coordinated and managed all onsite dealership marketing initiatives and events.
● Executed all events with the highest standards in planning, organization while always
promoting the Harley-Davidson brand.
● Updated social media making sure the posting was in proper compliance with H-DMC
MAP/PAM policies and guidelines.
● Acted as a liaison between the dealership with food vendors, entertainment as well as
the HOG Chapter.
● Coordinated with multiple departments for weekly specials, including design and distributing flyers throughout.
● Designed weekly promotional newsletter advertisements.
● Graphic Design - Flyers, signs, announcements.
● Maintained and updated dealership website along with all social media
outlets-Facebook, Twitter, Instagram, The Vine, Tumblr, YouTube, Motorcycle Blogs.
Photographer-On and Off-Site Events Edited/Uploaded Photos.
● Hosted Garage Party, Motorcycle Boot Camp, holiday parties/special events, and weekly
BBQ