Lauryn Massari: in Irvine, CA

• Make outbound calls to potential clients generated through leads powered through Salesforce. • Conduct one-on-one phone presentations and influence the decision makers to take action. • Take an entrepreneurial approach by prospecting for leads, setting own appointments and generating referrals. • Create and manage new client and broker relationships. • Perform a specified number of coaching calls with clients. • Keep comprehensive and complete daily "call logs" for every call inn Salesforce. • Partner with in house appointment setters to schedule meetings. •Assisted in onsite execution of Sales Training for 300 guests including registration and day of details.

Responsible for community outreach, business development and execution of special events within Orange County and Las Vegas markets. • Network and foster relationships with key strategic philanthropic organizations, social groups, schools, Community members, wedding planners, industry leaders, influencers, etc. • Set up new market strategy for successful entrance into a market. • Hired and managed multiple Event Managers, create new business strategies for successful event growth in a specific market. • Efforts have resulted in a 40% increase in annual sales • Effectively manage a matrixed organization of 30+ employees

• Previously licensed with a California Resident License and 30+ Nonresident State Licenses' • Excelled as a top 20 sales producer within the company achieving a 40% closing percentage and an 80% retention rate • Specialized in working with multiple Health and Life Insurance vendors • Fully commission based Sales Position • Please note this company is no longer in business

Created and executed new marketing initiatives which focused on driving unexpected business to Irvine Spectrum Center, increasing sales by 20% • Developed, advertised and executed Irvine Spectrum Center's first ever Black Friday midnight event, drawing crowds of over 90,000 consumers before 8am • Organized all aspects of Style Week OC 2012 and 2013, including fashion show, center wide event activations, store promotions and advertising • Managed all Irvine Spectrum Center's social media including Facebook, Twitter, Instagram as well as regional websites and signage; assisted in Eblasts and commercial advertisements and photoshoots • Coordinated and communicated with tenants (new and existing) for new store fronts, remodels, barricades, and graphics

Assisted with onsite coordination of weddings and events. •Duties included: planning arrival and set-up of vendors, overseeing design and set-up of venue, following event timeline, assisting clients and family, directing guest and executing flawless events. •Worked as a team with coordinators, vendors, and venue personnel. Experience at venues including: Montage Laguna Beach, St. Regis Monarch Beach, and The Ritz-Carlton Laguna Niguel. DJO GLOBAL, Vista, CA