Lexi Diederich: Account Manager in Hopkins, MN

o Account team lead on the 2018 Arctic Cat Snowmobile Arcticwear & Accessories catalog o Contributed to the strategy and execution of the 2018 Arctic Cat Business Meeting o Assisted with budgeting out a strategic marketing plan for over two million dollars o Experience planning, executing and problem-solving during Arctic Cat sportswear and accessories photo shoots o Involved in developing hard-working marketing materials for Arctic Cat’s dirt and snow promotions o Abundance of experience working with Arctic Cat’s extensive dealer network o Incorporated Arctic Cat athletes into marketing campaigns as appropriate, and worked through approvals with their teams o Experience using sales data to drive media dollars and messaging during a recent Arctic Cat inventory reduction initiative

o Excelled through four project management titles before being promoted to mid-level Project Manager in September 2016 o Developed and presented a Project Management Intern process document to PERISCOPE leadership to aid the growth of PERISCOPE’s project management internship program o Acted as PERISCOPE’s lead project manager on Bridgestone & Bandag creative work o Experience leading projects on 14 different PERISCOPE clients o Responsible for planning realistic timing and budgets for projects, and ensuring all were completed within scope o Co-project managed the 2017 Arctic Cat Arcticwear & Accessories catalogs for both snow and dirt o Responsible for Arctic Cat’s snow and dirt print media fulfillment