Lilly Le: Social Media Marketing Coordinator in Portland, Oregon Metropolitan Area

Manage social media platforms, producing creative content that highlights the craftsmanship and heritage of Chown Hardware’s premium products.   Coordinate and promote high-profile events, including live auctions and networking events, ensuring alignment with company goals and brand image.   Develop and execute marketing campaigns to boost brand awareness, including product launches, events, and collaborations with industry-leading partners like Rocky Mountain Hardware, Waterworks, and Samuel Heath.   Oversee SEO strategy and content development for the company website, resulting in increased organic traffic and engagement.

- Cooperated with over 100 brands, executing collaborative marketing and promotional campaigns to drive brand visibility and engagement. Managed and tracked social media platform traffic, successfully increasing Instagram, TikTok and YouTube reach and campaigns with Instagram engagement being 15% of 10.2k following. - Conducted keyword research and implemented SEO guidelines towards meetings with brand that drove traffic to websites. - Monitored social media channels, responded to comments and messages and maintained a positive brand image through effective community management. - Developed in-depth understanding of digital and mobile marketing practices and media. Managed content across multiple platforms for widest audience reach. - Organized, prioritized and managed multiple content schedules, reviewing and overseeing photos and video editing with clients. - Demonstrated exceptional task organization skills, effectively executing content strategies for multiple clients on a daily basis, aligning content creation with client preferences and brand guidelines.

- Secured sign-in sheets, dental charts, and encounter forms to safeguard sensitive data and information. - Adhered to strict HIPAA guidelines to protect patient privacy. - Answered telephone calls to offer office information, answer questions, and direct calls to staff. Greeted visitors and patients to determine needs, check appointments, and direct accordingly. - Prepared insurance claim forms, explained benefits, and outlined pricing details for procedures and services. - Sanitized trays, instruments, and surfaces for clean dental office setting and patient safety. - Successfully assisted dentist by performing four-handed dentistry and other chair-side duties.

- Devised processes to boost long-term business success and increase profit levels. - Provided elite customer service by resolving escalated problems and calmly responding to shifting priorities. - Fulfilled customer shipping needs by completing all purchase orders and customer invoices. Promoted business via social media to generate leads and maximize brand identity. - Advertised products and services online, social media and through traditional campaigns to target ideal consumers. - Delivered key metrics for sales, credit and warranties to drive success of business. - Applied sales forecasting techniques and strategic planning to verify sales and profitability of products, lines and services.

- Maintained confidentiality of information regarding clients and company. - Maintained current knowledge of menu items, ingredients and special order products for sale in bakery. - Offered every customer exceptional service and learned regular customers' preferences. - Analyzed and reported social media and online marketing campaign results. - Designed and implemented social media strategies to align with business goals. - Collaborated with team members to develop creative campaigns for Instagram - Promoting bakery's items and engaging with customers online to drive business and sales online and offline.