MacKenna Atherall: Community Liaison, Social Media and Event Coordinator, Life Coach in NY -> , CA

- Providing coaching & consulting services to leaders, entrepreneurs, professionals and businesses - Life Coach for the Own Your Power Mastery Program - Primary Community Liaison - Co- creator and Manager of a membership program - Social media marketing - Responsible for driving social media work for clients, including plan development, strategic expertise and execution, and measurement of social programs. - Develop project plans, manage and execute specific social media initiatives, programs, campaigns - Work directly with business and operations team to seek new opportunities to create campaign ideas around social media integration - Experience in SEO, reporting, content creation, and email initiatives. - Develop and grow social media presence across multiple platforms - Share and create engaging content related to the mental health and wellbeing and personal/ professional development field. - Assist in developing new brand for company inluding logos, website, colors, and content. - Project management - Innovating and assisting in developing various company programs and projects - Prepare monthly reports, evaluating and implementing sales incentives - Lead assistant to operations manager - Facilitate group coaching programs to increase engagement with clients - Provide executive administrative assistance - Events coordinator: contacting event locations/ spaces/ hosts, scheduling + planning event details, liaison between event locations and company team members, event follow up. - Partake in and represent the company at various events and conferences - Facilitate bariatric group for bariatric clients pre and post surgery

• Lead classes of up to 60 students of all skill levels through Vinyasa yoga • Teach students correct postures to ensure maximum benefit and safety • Provide students in-depth understanding of breathing techniques • Track class numbers and payments • Developed promotions to increase participation and analyzed results to make changes for future marketing initiatives

• Schedule and individually meet with clients • Develop relationships and empower clients through the process of working towards a healthier life by providing support, encouragement, and education • Analyze client food logs and provide recommendations for diet lifestyle changes

• Assisted in organizing annual runs, dinners, and fundraising events throughout the year • Operated organizations Facebook and blog pages • Social media coordinator to promote organizations mission RUTGERS UNIVERSITY STUDENT PERFORMER • Acted in roles to assist University medical students

• 100 hour social work internship • Front desk management and administration • Event and activities planning