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Going to the beach with friends

Director of Admissions

Top Management

Experienced professional with a demonstrated history of working in, and with, the non-profit industry. Skilled in Event Management, Teamwork, Marketing, Leadership, and Microsoft Office. A strong work ethic willing to give the energy that is needed to go above and beyond their job description. A passion and drive for learning, constantly working to grow personally and professionally. A graduate from the University of California, Los Angeles with a Bachelor of Arts (BA) focused in Anthropology an

Conceptualize and execute events to bring awareness to the organization.
Strategize and identify opportunities to improve awareness and external stakeholder engagement.
Increased enrollment 30% through events and brand awareness.
Execute 60 industry events a year to increase brand awareness.
Develop timelines and budgets for all branding projects and events.
Collaborate with internal team and outside departments to plan and execute events.
Establish and maintain relationships with all internal stakeholders and vendors.
Manage data on event and marketing efforts to ensure best ROI.
Produce marketing and communication plans to promote events through social media, digital advertising, and internet marketing.

Developed outreach marketing plans that increased event attendance by over 30%.
Establish and develop professional relationships with 501(c)3 non-profit partners and event sponsors.
Created new, and successful, events each year increasing overall yearly net profits.
Executed 10 events a year with up to approximately 4,000 attendees.
Produce and distribute weekly emails and newsletters regarding upcoming events.
Created and maintained content for company website and social media platforms.
Representative for all events and information as well as on-site event contact.
Manage and work alongside with all staff members and volunteer groups for events.

Event Director

Temporary position as liaison between the Director of Adoptions, and the adopters, to ensure an efficient, and proper, adoption process.
Coordinated and executed adoption event every Sunday in the Pacific Palisades.
Helped to coordinate the Stand Up For Animals charity fundraiser and auction.
Helped increase awareness for events with digital communication, internet marketing, and social media content.
Contacted all new fosters and adoptees and maintained relationships with current fosters for all animals under the care of the rescue.

Event and Adoption Coordinator

Create displays for every season including back-to-school, Christmas, Mother's Day, and more. Interacted with the customers to assist them in purchasing, or finding, a product within the market. 
Organized, and rearranged, products to ensure the best way to display, and sell, products.

Customer Service/Retail

Head coach and assistant coach for approximately 100 girls total. 25 to 50 girls in attendance at each practice.
Leader, creator, and instructor of practices every day, sometimes twice a day. Helped to build the number of girls on the team and develop the program, which resulted in more victories.
Co-Directed weekly, water polo camps and private lessons for those who wanted to improve their water polo skills, as well as those who wanted to try the sport.

Water Polo and Swim Coach

Head coach for the 12/14 and under girls orange team, along with the 16 and under girls orange team. Leader, creator, and instructor of practices three times a week in addition to attending a night league once a week.
12/14U girls team had approximately 20 to 30 girls, and the 16U girls team, at one practice, could have up to 40 to 50 girls in attendance.
Brought teams to compete in 10 to 15 tournaments a year, including Junior Olympics, bringing both teams to a few 1st and 3rd place wins in the smaller tournaments.
Lead the 16U girls orange team to win 13th over all at the 2012 Junior Olympics and assisted in coaching the 16U girls blue team in receiving 4th over all.

Water Polo Coach

Freelance photography for the marketing department in the trade division, done both on site and outdoors.
Photographs were used to create advertisements in magazines, creation of full product catalogs, and point of purchase retail displays.
Published three times in magazines.

Photographer

Find out detailed information about Mary Doherty, Director of Admissions in Whittier, CA

Mary Doherty: Director of Admissions in Whittier, CA

Mary Doherty