Performance Advertising Specialist | Driving Revenue Growth Across TV, Digital, and CTV Platforms | Building Strong Client Relationships | Passionate About Innovative Media Solutions

Accomplished Account Executive with extensive experience in Marketing and Ad Sales across Agency, Sales, and Advertiser domains, known for exceptional relationship-building skills and strong professional credibility. Strategic and tactical sales leader adept at driving sustainable and profitable growth. Proven track record in revenue generation, strategic partnership development, and innovative solution delivery for Fortune 500 companies. Expertise in Digital Video Advertising, CTV Streaming, and Programmatic Ad Platforms. Effective communicator and leader with a strong focus on client relationship management and consistently exceeding revenue targets. Customer-focused brand champion with extensive experience managing brands for industry-leading companies.

Led in-house TV buying agency, managing co-branded campaigns, and achieving YoY revenue growth. 
Managed OTT and CTV expansion, optimizing media strategy and creative efficiencies. Launched branding campaign, driving incremental leads with a sales conversion averages. Drove traffic in key verticals resulting in substantial lift in new user visits. Implemented processes enhancing departmental efficiency and fostering cross-departmental communication.

Director of TV

Led presentations to C-level executives and key stakeholders on major events, sponsorships, and digital launches, securing buy-in for high-profile campaigns. Utilized advanced data analytics to forecast sales, analyze market trends, and identify growth opportunities, consistently surpassing revenue goals. Developed and implemented innovative sales strategies, orchestrated multi-layered sponsorship deals exceeding $30M annually, and negotiated cross-platform partnerships with DTC agencies. Drove performance and efficiency through data-driven insights and strategic recommendations.

Account Executive

Designed national advertising campaigns for Fortune 500 clients, optimizing ROI on $70M annual budgets. Collaborated with cross-functional teams to execute innovative media plans, driving revenue growth.
Presented strategic insights and performance updates during client meetings and quarterly reviews.

Strategy Supervisor, Direct Response

Senior Media Buyer

Find out detailed information about Mary Ornstein, Performance Advertising Specialist | Driving Revenue Growth Across TV, Digital, and CTV Platforms | Building Strong Client Relationships | Passionate About Innovative Media Solutions in New York City Metropolitan Area

Mary Ornstein: Performance Advertising Specialist | Driving Revenue Growth Across TV, Digital, and CTV Platforms | Building Strong Client Relationships | Passionate About Innovative Media Solutions in New York City Metropolitan Area