Matt Brown: in Raleigh, NC
Matt Brown
Raleigh | United States
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Summary
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Work experience
X-Doria, Raptic & Noémie Brands
General Manager | 10/2011 - 12/2021
Founded Doria on behalf of international investors to create a new brand in the competitive mobile
accessories category. Grew revenue rapidly while building internal development and operations capabilities.
Established remote/hybrid work structure in 2012 as a competitive advantage to attract best talent.
Sales & Marketing
• Grew revenue from zero to over $40MM annual sales; Doubled revenue every 2 years
• Raptic brand consistently ranked in the Top 10 by NPD for the Mobile Phone Category
• Established sales to Walmart, Target, Best Buy, Verizon and Meijer
• Began and grew successful Amazon Seller Central and D2C (Shopify) ecommerce business; Surpassed
$10MM annually within 2 years.
• Oversaw internal and external marketing efforts including line review preparation, international trade shows,
product launch promotion and general PR
Product Development
• Strategized and developed a best-selling product lineup of differentiated hero products for phone,
headphones, and watch
• Led all product and package development across a variety of categories including protective cases,
wireless charging, and power stations (large battery packs with inverters)
• Broad electronics development experience including power stations (large battery packs), qi wireless
chargers, GPS tracker with wireless connectivity, and app integrated fitness trackers
Operations, Supply Chain & Finance
• Held complete P&L responsibility for Doria
• Annually Increased profit (margin and dollars); Decreased operations costs as a percentage of sales
• With increased sales annually, consistently reduced days of inventory and inventory aging despite
increased reliance on sea freight
• Successfully led biannual pre and post IPO audit efforts for six years
• Developed complete supply chain operation including production sourcing, US and EU based 3PLs for both
wholesale and ecommerce and freight forwarder relationships
• Sourced and managed alternative production outside of China including Indonesia, Singapore and most
successfully, re-shoring high volume production to the USA
• Legal issues management including defense of IP, trademark registration and legal defense
Big Time Toys
Director of Product Development | 05/2004 - 05/2008
Led a team of 8 professionals in the marketing and development of toy products sold at Walmart, Target, Toys R
Us and internationally.
• Head of product development team competing in the swim/summer seasonal and active toy categories
• Developed licensed product under multiple brands including Disney, Nickelodeon, and Sea-Monkeys
• Held responsibility for Asian sourcing, product development, production ramp up and supplier social
compliance
• Cost management and negotiation
Education history
North Carolina State University
Bachelor of Science in Industrial Engineering
Owen School of Management, Vanderbilt University
Master of Business Administration
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