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Manager, Campaign Strategy & Execution

Marketing & Sales

Account management and digital advertising strategist with expertise in executing post campaign placements utilizing rich media and digital display. Maximizes efficiency in project management through strategic planning and discovering new platforms for clients to focus and build brand presence. Maintains positive client relationships using creative problem solving and active, effective communications to ensure the best advertiser relations. Proactively establishes client needs with the ability to find highlights in pre, active, and post campaigns. Known for building stronger brands using innovative media strategies that foster highly infectious campaigns.

Responsible for post sales execution of advertising campaigns on Clique Media sites and integrated solutions from start to completion. Manage all interactions with clients to develop the most successful ad placements and components for each campaign. Collaborate with art and editorial team to ensure KPI goals are covered and all creative execution and messaging is optimal for client objectives. Ensure smooth delivery of projects on time and utilizing budget cost to strive for the most dynamic campaigns and exceeding client expectations. 

Manage day-to-day operations of multiple client accounts once an advertising sales contract and/or partnership agreement has been signed.

Communicate with clients through all phases of engagement, keeping them informed and managing their expectations with excellent follow through and partnership

Understand the client's ideas and goals with creative/art team, editorial team, and ad operations to fulfill client deliverables on time, and within budget while meeting and exceeding performance and quality expectations.

Manage all assets needed from clients and proactively inform them of possible changes due to inventory, updated solutions, and all beneficial options to make adjustments to their campaign.

Negotiate with bloggers for integrated portions of campaigns and delegate what is possible within an  advertiser's budget. 

Analyze campaigns and communicate with agency and client teams to optimize performance and deliver on client objectives.

Prepare post-campaign reports that include key performance analytics to show the success of the advertising and suggest new components with ideas on how to outperform for upcoming RFPs.

Find out detailed information about Matt Hoskins, Manager, Campaign Strategy & Execution in West Hollywoof, CA

Matt Hoskins: Manager, Campaign Strategy & Execution in West Hollywoof, CA

Matt Hoskins

California State University, Fullerton, CA