Skate

Surf

Founder

Executive

Background in ops and marketing in surf, fashion, entertainment and technology start-ups. Co-founder of The Groundswell Society, non-profit philanthropic and educational org for the surf community. I have a sick rolodex filled with media/celeb contacts.

*Founder of athlete management, film production, marketing and PR agency.
*Manage a world class roster of talent and athletes in sports ranging from surfing, skateboarding, snowboarding, BMX, MMA, wingsuit, adventure, NIL (collegiate) and others. Handle all sponsorships, appearances, speaking engagements, book deals, TV/Film deals, social media campaigns, collaborations and media opportunities for clients.
*Concept and create new products to license and bring to market. Coordinate collaborations.

FOUNDER

partner in CEEKLIFE apparel)
* Fund, budget, pitch and produce content projects for the Web, TV and Film.
Brands worked with (partial list): Ford, Fiat, Nissan, Apple, TCL, HTC, L'Oreal, Bobbi Brown, Beyond Meat, Sony, Google, Microsoft, H+M, Oakley, Swatch, Nike, Vans, Psycho Bunny, Beyond Yoga, Jolyn, Red Bull, Rockstar Energy, Monster Energy, C4 Energy, Tencent, Amazfit,

Advisor

*Founder of new product placement division at top entertainment public relations firm
*Solicit and service new business for product placement, PR, celebrity seeding, event marketing, sponsorship and endorsements.
*Manage a team of placement specialists to place product in multiple mediums including, but not limited to, film, television, print, celebrities and events.
*Track and collect press clippings and placements, while also analyzing the values of placements through matrices for monthly client reports.
*Handle all aspects of special events and product launches from concept to completion.
*Raise sponsorship funds for high profile events.
*Manage extensive database of relationships with press, production, agency, talent and corporate contacts.

Partial Clients have included: Local Celebrity, True Love and False Idols, Patricia Candido Jewelry, Geoff Thomas Designs, Kasil Jeans, Hasbro, Xenergy/Xyience, Action Sports Group, Verisign, NY Comedy Festival, Clive Davis's Grammy Party, Sanctuary at VMA's, ZIRH, Rip Curl, Fidelity Denim, Grail Clothing, Rebel Yell Clothing, Butterfly Dropout Clothing, O'Neill Clothing, Jason "Wee Man" Acuna

SENIOR VP PRODUCT PLACEMENT

*Create youth market and lifestyle initiatives for entertainment, fashion, retail and corporate clients through trend research (magazine, trade shows, retail), forecasting, and marketing.
*Manage the production, operations, and marketing/PR of a new baby apparel line as well as a patent pending men's accessories line.
*Represent an assortment of clients for product and celebrity placement opportunities with A-list talent, television and film productions, and with events.
*Consult on film and entertainment projects seeking authenticity for youth market and lifestyle demographics.
*Represent and produce film projects and entertainment events/benefit concerts featuring A-list talent.

*Implement and execute all processes involved in beginning a start-up as well as running an operating business.
*Create business plans, investor presentations and raise capital for start up ventures.
*Develop product specifications, maintain research and database creation, implement strategies.
*Head Merger and Acquisitions agendas, as well as all pertinent new business development.
*Manage artist relations and focus groups to test software within the independent musician community.
*Create policy on revenue, marketing, strategic partnerships, and other developmental tasks.
Clients include: Senator Ted Kennedy, Pioneer, IBM, Burger King, Equity Marketing

VP OPERATIONS

*Implement all processes involved in beginning a start-up.
*Develop product specifications, maintain research and database creation, implement development strategies.
*Manage and oversee a team of vendors to complete product development.
* Built version 1 of product in less than eight weeks for under $10,000.
*Create policy on revenue, marketing, strategic partnerships, and other developmental tasks.

DIRECTOR OF BUSINESS DEVELOPMENT

*Create and develop Internet software application directed at integrating workflows of those involved in buying and selling of commercial art and printwork.
*Create and present all major documents, investor presentations, focus groups and other processes of setting up a California Corporation.
*Raise seed capital to maintain corporate operations.
*Create static version of product to be used in investor pitches.

FOUNDER/CEO

*Handle and coordinate all daily operations related to design work and apparel production.
*Create and implement marketing strategy and client relations.
*Follow and track trends for company's as well as clients' prospective lines through research of the media, at trade shows, and in retail environments.
*Set-up and operate systems relevant to running an apparel line: sales, concept completion, materials
sourcing, customer service, sampling, finance, and basic operations.
*Coordinate all billing, calendar organization, and job status for a fully functional design and illustration studio.
Clients include: Maguiar's Car Polishes, Quiksilver, Gotcha, OP, FMJ Advertising, Pac Sun

DIRECTOR OF MARKETING/OPERATIONS

*Develop and implement marketing strategies, creative decisions, advertising campaigns, press
releases within a tight budget. Create cross-marketing programs and strategies.
*Product placement within entertainment and print properties.
*Rep youth apparel line at trade shows and in-house (Inside, Internet, and Midwest Sales) for retailers such as Pacific Sunwear, Gadzooks, Ron Jon's, as well as core sports retialers.
*Handle all factoring processes and other financial responsibilities including report generation and analysis.
*Team manager/athlete relations.

DIRECTOR OF MARKETING

*Sales rep youth apparel line at trade shows and to retailers (Inside Sales).
*Make creative decisions regarding trade show booth and apparel design.
*Quality control, inventory, shipping, receiving, and wherehouse organization.
*Interact with team manager, CEO, and production team to create marketing strategy.


* REFERENCES, CELEBRITY & MEDIA CONTACTS AVAILABLE UPON REQUEST.

MARKETING ASSOCIATE/SALES

Find out detailed information about Matt Meyerson, Founder in LA, CA

Matt Meyerson: Founder in LA, CA

Matt Meyerson

College of Letters

University of California