Matthew Hurst: Director of Client Communications in Newport Beach, CA

• Design account manager talking points and identified market trends to better inform our clients • Oversee strategies and new client onboarding • Handle priority accounts and large auto groups • Took an active role in re-designing administrative processes in order to eliminate inefficiencies account manager workflow • Interfaced with sales team and developers in order to pitch new clients on our emerging website platform • Ensure OEM compliance guidelines are met when designing and implementing automotive strategy

• Managed marketing campaigns for 50+ high priority accounts • Servicing as point of contact for all accounts under my direct management, I successfully developed relationships with new customers and increased sales from existing clients • Grew existing accounts by identifying areas of opportunity and expanding our existing network to feature more dealer diversity in addition to more product diversity for clients • Oversaw training of 4+ Junior Account Managers

• Prepared and analyzed monthly and weekly reports to identify where our marketing campaigns have delivered growth and deliver recommendations and modifications where needed • Built and maintained numerous PPC campaigns and strategies • Assisted in implementing SEO strategies using best practices for long term organic success

• Designed and distributed real estate informational marketing pamphlets