Melanie Schneider: in Temecula, CA
Melanie Schneider

Temecula | United States
Skills
No information
Interests
Sketching
Writing
Reading
Family time
Learning new things
Work experience
CUSHMAN & WAKEFIELD
Broker Marketing Coordinator / Contract Administrator | 08/2019 - 01/2021
Managed eight commercial real estate broker's daily operations, scheduling, marketing, accounting, and contracts.
• Generated, edited, and revised lease and sale listing agreements, proposals, and AIR contracts.
• Managed executive team's database and calendars, including scheduling, communications, and coordination with internal and external stakeholders.
• Contributed to daily operations, including receivables and invoicing.
• Generated surveys, tour books, marketing reports, stacking plans and offering memorandums.
• Tracked and monitored brokerage agreements, listings, contracts, and confidentiality agreements ensuring deliverables and deadlines were met.
• Generated and optimized digital and print assets for listings, updating based on performance.
• Drafted, submitted, and managed budgets and expenditures.
• Procured and coordinated vendor services for photo, aerial, video, and 3D imagery.
• Generated marketing reports for multiple projects and absorption reports for office, industrial and flex listings in North San Diego County.
NATIONAL HOUSECHECK
Senior Marketing Logistics Project Manager | 07/2016 - 04/2019
Developed and streamlined project management system and optimized requisition process.
• Streamlined project management system incorporating Liquid Planner; improved operations by 32%.
• Directed 30+ projects simultaneously, from conceptions through execution, ensuring all elements were created, produced, and delivered on time.
• Managed cross-functional teams from sales, product marketing, and corporate communications groups to develop event strategy and execute projects.
• Optimized requisition process utilizing Zoho; reducing cost and improving fulfillment.
• Analyzed and negotiated vendor contracts improving processes and compliance and reducing cost by 12.3%.
• Provided on-going training and technical support to team members.
• Contributed to planning, research and development of marketing strategies and product launches.
• Contributed to development and execution of print, digital, point of sale materials, social media posts, newsletters, trade show presence and product launches.
GANNETT PUBLICATIONS
Key Account Manager | 06/2015 - 02/2016
Managed $1.4M book of business while consistently exceeding sales goals.
• Developed and deployed email campaigns to clients and prospects to generate new business; achieved 5% response rate and a 2% close rate.
• Maintained assigned account-base using Salesforce, increasing new accounts by 3%.
• Researched and analyzed client's business to determine market share and opportunities for new business.
• Evaluated and analyzed client's marketing campaigns to determine opportunities to maximize performance.
• Prepared and delivered omni-channel marketing sales presentations, exceeding monthly sales goals.
• Recommended changes, reallocation of resources and additional spend to meet the client's goals based on campaign analytics.
THE WALZ GROUP, LLC
Government Contract Administrator / Research Project Manager | 09/2014 - 01/2015
(temp)
Researched, evaluated, and analyzed viability of new vertical, presenting findings to senior management.
• Produced 400 qualified government leads through effective research and communication.
• Generated a detailed work plan identifying and sequencing the activities needed to successfully complete the project including cost and resource analysis.
• Ensured compliance with laws, rules and regulations and adherence under contractual obligations in accordance with RFPS, RFBs and RFQs, including privacy and security measures.
• Generated business plan, policies and procedures, and SOPs for new business vertical.
• Proofread and performed quality assurance checks on all documents to ensure that proposals were professionally printed, packaged, and shipped in a timely manner in accordance with all stated proposal requirements.
• Generated responses to RFPs, RFQs and RFBs including attachments, such as forms, report packages, flowcharts, implementation schedules, and sample communication materials.
• Reviewed and evaluated complex procurement document specifications to determine bid viability.
CREATIVE CONCEPTS MARKETING SOLUTIONS
Chief Operating Officer / VP of Marketing | 09/2004 - 08/2014
Led operations and strategic direction with full responsibility for bottom-line factors, including long-term planning.
• Led client acquisition, engagement and retention, brand positioning, communications, B2B and B2C marketing, sales support, and product development, generating 13% YOY revenue growth.
• Designed and implemented email campaigns, display marketing, print, promotional, digital, and social media strategies with a focus on inbound marketing and client retention, generating 23.1% open rate with a 19.59% CTR and 68.5% online engagement with a 33.1% CTR.
• Negotiated contracts with suppliers and clients, monitoring performance, scope of work (SOW), deliverables and contractual obligations, ensuring profitability.
• Managed and measured systems and databases to identify opportunities to systematically improve quality, capacity, and efficiency.
• Developed business strategy, marketing operations, branding, business development and identified new market opportunities.
• Analyzed market share, operations, and financial statements to measure performance and productivity to identify areas of opportunity, cost reduction, program improvement and/or policy change.
• Directed employee relations, including hiring, retention, incentive programs, counseling, and training.
• Researched, analyzed, and implemented software to improve operational and marketing efficiency.