Micah Pastura: in Cincinnati, OH

- Assist Field Marketing Team Lead in finding events and sampling occasions throughout Cincinnati. - Plan, execute, and sample at events throughout Cincinnati based on consumer demographics. - Product expert in all areas of the brand and the lifestyle. - Create a unique customer experience to increase brand awareness and build customer loyalty. - Seed and develop relationships with market influencers, ultimately leading to increased brand visibility. - Scheduled and organized in-store demos to increase brand awareness, brand loyalty, and brand knowledge. - Maintained positive relationships with market influencers and engaged with consumers daily to promote brand awareness. - Embody the brand 100%, and spread kindness everyday.

- Brand ambassador for Marmot while forming strong relationships with store team. - Train and educate retail sales associates on merchandising and product. - Manage a monthly calendar of retail store visits to meet the needs of Marmot. - Ensure retail store fixtures are clean, merchandised, replenished. - Live the Marmot lifestyle while possessing a passion for brand marketing. - Report on the retail store environment through online Marmot forms. - Transform floor seasonally for new product and marketing stories. - Engage consumers about Marmot products and the brand while assisting with incremental sales

- Full-time field marketing coordinator of the Reds field marketing vehicle. - Executed and fulfilled all game day preparations, research, data entry, online promotional campaigns, and fan mail. - Managed 12 interns, scheduled, and motivated for weekly events. - Assisted with pre-game promotions and on field activities: including first pitches, national anthem, and honor guard. - Selected and scheduled individuals for in-game promotions such as Hometown Hero, Game Ball Deliverer, and Honorary Captain. - Awarded 3 Reds way customer service awards in June, July, and August of 2013

- Part time position marketing the product Red Bull, sampling new and current consumers based on demographics - Focused on buzz marketing and brand awareness to drive brand loyalty to new and current consumers - Maximized brand awareness by targeting consumption occasions, based on products’ intended consumer demographics. - Fully trained product and brand expert; delivering a benefits message with every consumer interaction - Excellent communications skills required, and ability to overcome consumer questions and concerns - Lead the Cincinnati Market as team captain of 10 Midwest college students, creating a schedule weekly - Assisted Field Marketing Specialist (FMS) in recruiting, hiring and training new Wiiings Team Members

- Seasonal part-time sales and customer service position - Sales associate selling yearly memberships, wakeboard equipment, and apparel - Assisted owners in light event planning & event set up - Provided personal lessons to children and adults