Bachelor of Science in Business Administration

Creative Agencies

Lifestyle

Music

Outdoor

Surf

Cooking

Photography

Film

Food

Co-founder & Chief Executive Officer 

Executive

Assists with the research, strategy, execution and reporting of digital advertising campaigns for brands like Toyota, Visit Sun Valley, Sierra Nevada and Fjallraven. A part of team that led digital advertising campaign for
Free Solo, the 2019 Oscar Winner for Best Documentary- Feature, with the campaign reaching over 100 million
people and driving just under 500k link clicks to ticket sales.
• Leverages digital assets and content for multiple retainer clients, helping grow social audience, customer

Marketing Coordinator

Los Angeles, CA	August 2016 - Present
Co-founder & Chief Executive Officer
• Oversee and manage all functions of community travel blog (www.tothegoodland.com) including business
operations, web development, marketing and long-term business goals
• Assist in all web development, content creation and product development
• Publish original pieces of work, including: short stories, poetry, pictures and drawings

• Elected representative for Leeds Council; student government organization for the Leeds School of Business
• Work with students, clubs, administration and faculty within Leeds to maximize student experience
• Collaborate with the rest of Leeds Council representatives to manage budget and approve funding requests

Student Representative

• Represented Pi Kappa Phi at Interfraternity Council Fraternity Leadership Academy, developing leadership skills
• Served as academic point-of-contact for 140 brothers, providing tutoring services and academic resources

Scholarship Chair, Member

Coordinated with copy-writer to develop new product content for website, as well as recording business
transactions in Quikbooks

Web Development/Marketing Associate

Leveraged social media channels and GoFlow app to connect daily with GoFlow community of 100,000+
members. Worked closely with CEO with community outreach and marketing
• Produced original articles published on GoFlow blog; researched athletes to feature by combing company
database of 40+ athletes

LEADERSHIP

Intern/Community Manager

Find out detailed information about Micah Shanks, Co-founder & Chief Executive Officer  

Micah Shanks: Co-founder & Chief Executive Officer

Micah Shanks

University of Colorado Boulder

University of Economics