Michael Gottschalk: Creative Services Manager in Irvine, CA
Michael Gottschalk
Creative Services Manager
Irvine | United States
Skills
No information
Interests
T-shirt and apparel design! was owner & ceo of small startup e-commerce surf wear / t-shirt company
Riding on a snowboard and surfboard as much as possible.
Industries
Fashion
Lifestyle
Skate
Snow
Streetwear
Surf
Work experience
BODYARMOR
Creative Services Manager | 08/2017 - Current
#SuperiorHydration for Today's Athletes. #ObsessionIsNatural #Switch2BODYARMOR
Elohi Strategic Advisors
Creative Director | 03/2017 - 07/2017
CD and consultant for entrepreneurial companies within food service channel.
Mike Gottschalk Design
Senior Design Consultant & Director | 07/2016 - 02/2017
On-site and remote Creative Direction and Design for select clients. Designed packaging, digital media, marketing collateral, logos and apparel. Leveraged strong industry experience to drive strategic integrated marketing design, innovatation ideation and line extension exploration.
True Drinks, Inc.
SVP of Marketing and Design | 10/2015 - 06/2016
Directed marketing and design strategy for AquaBall Flavored Water Beverage for Kids. Led design of packaging, marketing elements, and merch, and creation of new brand Visual Identity across all formats. (see resume for further details)
PepsiCo
Senior Art Director | 01/2008 - 09/2015
Provided strategic and creative direction to junior Art Directors in design of novel, brand-reinforcing packaging, merchandise, apparel, billboards, and advertisements for PepsiCo’s most popular beverages. Led teams in meeting strict quality standards and deadlines while shepherding projects through consumer research, brainstorming, concept creation, artist briefing, illustration, design, copywriting, and digital and print production. Interfaced and collaborated with Brand Managers, Food Service, Shopper Marketing, Operations, And Finance throughout key planning and execution touch points. (see resume for further details)
SoBe Beverages
Senior Art Director | 06/2001 - 01/2008
Earned series of promotions for outstanding design work on beverage packaging, print and web material, point of sale advertisements, vehicle wraps, and sports gear and apparel. Managed photo shoots and press approvals, and provided original illustration and copywriting across all brands. (see resume for further details)