Mike Maanum: in Sauk rapids, MN

FireDisc Cookers, Houston, TX National Sales Manager September 2019-April 2020 Key member of the FireDisc Executive Team, Directed Sales and Marketing, aggressively growing E-commerce and brick and mortar. Managed inside and outside associates for all channels and aggressively growing the customer base. • Restructured all sales programs to provide fast National account growth for Sporting goods and Hardware coops resulting in 43% sales increase • Enhanced MAP policy and holidays increasing sales frequency doubling comp sales • Managed Ecommerce exceeding monthly goals • Supervised Sales Managers, Account Managers and Call Center in addition to hiring and training independent reps in 7 regions totaling 133 sales reps • Lead sales forecasting activities for all accounts • Implemented independent reps for all channels resulting 37% customer growth • Structured and defined 7 new territories for multiple channels of trade • Managed the coordination and planning for all trade shows, activities, and promotions • Experienced in NetSuits CRM

HatsanUSA, Rogers, AR National Sales Manager July 2018-September 2019 Lead all sales activities and sales channels for growth and market penetration of HatsanUSA lines. Provided quarterly sales forecasts and plans by customer and SKU while managing accounts, inventory, margins and independent Reps. • Managed current programs organically added $1.2M in sales • Enhanced new concepts to quickly grow 34% in 2018 and up 41% in Q1 of 2019 • Relaunched Escort brand, built new programs and pricing models resulting in immediate placement by planning targeted introductions to retail and distribution totaling $1.2M • Targeted accounts to gain new product launches • Set short- and long-term account and sales goals, managed and trained independent reps and launched products at National Trade Shows, sales meetings and buying groups • Lead all aspects of National and Regional trade shows, SHOT, NRA, NASGW, Buying Group and distributor shows

FLAMBEAU OUTDOORS, Middlefield, OH National Account Sales Manager October 2016-June 2018 Managed all sales and grew Big Box, National accounts, Amazon, Walmart, distributors and Buying groups. Lead independent rep agencies throughout North America gaining placement and building sales plans while managing forecasts, budgets and expenses. • Managed sales increasing 19% organically adding 3.8 Million top line sales • Negotiated programs, terms, freight and allowances increasing bottom line by 1.6% • Increased placement with key account customers: Walmart, Gander Outdoors, Cabela’s, Bass Pro Shops, Big 5, BiMart, Scheels, Runnings, Fleet Farm, Big Rock and Academy • Directed lead and trained 50 plus reps in 5 regions • Prepare and manage yearly sales goals and managed budgets and forecasts • Key member of the product development team adding over 55 new unique models • Replaced 3 rep agencies in 5 territories, resulting in sales growth of 19% • Previous position: Regional Sales Manager Outdoors and Duncan Sales Manager

ZIPPO Manufacturing Company and REAL AVID, Plymouth, MN National Sales Manager May 2012 - September 2016 Successfully developed, grew, executed and lead sales for both National brands • Introduced and placed Zippo and Real Avid to Sporting Goods at all National accounts, LE and Military exchanges. • Restructured Real Avid’s sales process in 2016 resulting in 73% sales increase by Q2 increasing turns by 2.5 times. • 2015 sales growth was over 22%, 2014 I increased by 16% and 2013 was 28% growth • Organized and lead yearly National Sales Meetings for both Zippo and Real Avid. • Design and delivered sales presentations at all key accounts. • Restructured rep groups in 4 territories to improve coverage resulting in sales growth • Played an active role in product development, from initial concept to finished products