Creative Agencies

Marketing Technology, Solution Architect, Data Strategy

Senior Marketing Leader with a strong balance of strategic, analytical, and tactical experience. I build and execute database, marketing, analytics, and technology strategies that drive both revenue and specific KPIs. In the last few years, I have predominantly focused on marketing data and systems. Core Disciplines: Marketing Strategy • Marketing Technology • Marketing Operations • Data Systems and Analytics - most specifically Marketing Automation and CRM • Digital Marketing • eCommerce • SEO/SEM • Web Analytics • Email Marketing Technology Skills and Tools: BASIC: HTML • SQL ADVANCED/CERTIFIED: Salesforce Datorama • Marketo • Salesforce Marketing Cloud • Hubspot • Pardot • Salesforce Sales Cloud • MS Dynamics • Google Analytics • Domo • Adobe Creative Suite NINJA: Excel Strength Finder Top 10 Strengths: Activator • Analytical • Command • Futuristic • Ideation • Input • Intellection • Learner • Relator • Strategic The trait that sets me apart from other seasoned marketers is my passion for new ideas, methodologies, and technologies. I never stop learning. I love what I do. I am energized by new ideas and technology without forgetting fundamental business principles. There are few work experiences that surpass seeing an idea grow from a brainstorming session to development to launch, and finally, to profitability.

Find out detailed information about Michelle Alexander, Marketing Technology, Solution Architect, Data Strategy in Boulder, Colorado

Michelle Alexander: Marketing Technology, Solution Architect, Data Strategy in Boulder, Colorado

Michelle Alexander