Michelle Lee: in Los Angeles, CA

• Implement product launches for 600-700 skus per season and merchandising strategies for DIFF Eyewear, DIME Optics, and Compliments, including eyewear, accessories, skincare across 3 brands. • Curate seasonal collections that are on trend, within budget and on target for the customer; optimize assortment mix, identify sales and margin opportunities and risks, and develop strategies by product category and vendor • Successfully developed a strategy and execution plan to launch prescription eyewear in November 2018 • Ensure seamless launch of all licensing collaborations with top tier licenses and celebrities including Disney, Lucasfilm, Warner Brothers, H.E.R., Lauren London – key liaison between factory and licensor • Responsible for cost negotiations of all products to ensure IMU and margin goals are met – increased margin by 24% across all categories (sunglass, blue light, prescription, and accessories) • Review OTB to evaluate inventory position and adjust receipts. Provide strategic recommendations to maximize sales and margin, optimize inventory, and mitigate risk • Oversee inventory management – successfully reduced inventory levels from 52 weeks to 12-4 weeks on hand • Constructively communicate with 3PL to resolve issues affecting on time launch and receipt of merchandise