michelle sample:

Creation of a roadmap for Co-Founder's goals to drive more profitable revenue through product development, wholesale expansion, and strategic planning. • Created a multi-level assortment plan and instituting timeline expectations enabling more efficiencies with production and purchasing to create a larger ROI in sales and inventory. • Owned customer engagement decisions for marketing, creative design, and ecommerce to increase average new customers by +25% and conversion with higher average spend to grow sales online. • Established a pricing strategy for the company initiatives of improving profit and meeting customer expectations.

Managed Men's apparel and accessories, luggage, and Kid's merchant group. Multichannel annual sales $1.1B with 240 US stores, 6 Canada stores, off-price online, with a team of 50. • Delivered #1 sales and margin growth for Nordstrom; leveraging competitive analysis, industry trends within the financial expectations to grow market share • Created and collaborated on customer centric strategies with marketing, online, and store-side leaders across different areas of businesses • Led Change initiatives to reimagine structure and lead merchandising team through reorganization; influenced a high performing work environment to prioritize continuous improvement.

Managed Women's active, coats, swim, lingerie, sleepwear, and Kid's merchant group. Multichannel annual sales $750M with 240 US stores, 4 Canada stores, off-price online, with a team of 35. • Championed integration of ecommerce and store facing financial and data systems into a single platform for planning and merchandising teams to maximize omni channel investments • Created new business strategies with speed, and negotiated with partners to prioritize distribution • Achieved top results in all financial metrics; sales, inventory turn, contribution and gross margin

• Partnered with team and leaders to create a positive high energy fast paced environment to win in Vice President National Merchandise Manager, Nordstrom Full Line Dec 2010 - Jan 2018 Managed luxury, designer, and bridge handbags, small leathergoods and tech accessories merchant group. Multichannel annual sales $500M with 120 US stores, 6 Canada stores, Online with a team of 20. • Promoted the implementation and integration of JDA allocation software and a shift to data-driven buy planning which led to a 25% improvement in productivity • Hired and developed the best team to scale, and exceeded on-going brand partner complexities and customer needs to grow the Designer/Luxury business to $300M • Leveraged fashion trends and industry developments across categories to be a fashion authority in the competitive marketplace • Led cross functional collaboration to achieve business and company key initiatives in securing limited distributed coveted brands, being digital first, and created a private label program Additional Nordstrom Experience