Miller Tisson: Sr. Product Manager - Head of Strategic Sports Marketing in Wellington, Florida

● Launched strategic retail sports activations for Amazon.com including NFL Thursday Night Football (+55% traffic YoY), Women's World Cup (+76% traffic over MWC), and March Madness (+18% traffic YoY) ● Spearheaded the Sports and Outdoors digital storefront modernization and monetization project resulting in $3M in vendor paid coop in year one, and 611bps YoY reduction in abandon rate. ● Led the go-to-market strategy for the launch of Peloton on Amazon, working with stakeholders in Ads, Ops, Services, Instock, and other teams to deliver accelerated growth (131% of revenue goal in first 2 months)

Owned a 500M ecommerce PL driving a strategy of growth and profitability across dozens of brands.