B.S. in Family and Consumer Science Education

Fashion

Merchandising Manager, Women's Apparel

Top Management

• Built Seasonal Business Plans for apparel business in North America with targets for sales, gross margin, and sell through.
• Manage all information related to products including but not limited to MSRP, margins, annual and monthly forecasts,
introduction/launch dates (VLP), and product descriptions.
• Work with Korean and Japanese counterparts to clearly articulate US market trends and consumer needs in ways that
shape their product lines to meet US market needs.
• Clearly and effectively communicate seasonal and product briefs to apparel design team.
• Collaborate with retail and E-Commerce leads to ensure product stories are brought to life.

• Managed the apparel life cycle from product brief through sell through.
• Monitored and analyzed sales volume, sell through, market share, and product retirement plans.
• Created a running apparel business plan for long term strategy relative to both product and marketing.
• Managed and coordinated PLM input for running apparel for Western World.
• Merchandised and bought full product assortment for United States market.
• Worked closely with the design and development team to execute the product strategies and business needs.
adidas Group, Portland, OR

Brand Manager, Running Apparel

• Awarded Superstar 2016 award within Sourcing Department.
• Worked cross functionally with footwear developers, LO Lab managers and factories in regards to materials and finished
goods testing (FGT).
• Analyzed quality assurance standards and presented results to Costco to yield a savings of $200,000 annually.
• Trained consumer relationship teams on entering defect information into adicomp returns system, which resulted in an
annual savings of $100,000.
• Led initiative and training on how to receive, track, and analyze ecommerce consumer insights on products.

Assistant Manager

• Analyzed Webinars on US Running Footwear Market Insights NPD and presented key learnings to product team.
• Created DMT Merchandising boards for Global Market Merchandisers.
• Produced product change summary presentations for product team and accounts.

Stretch Assignment, Product Manager Global Running

• Developed and managed a wearable solution between adidas and an outside end-user/partner.
• Created a wearable prototype that tracks biometrics.

Athletic Research Intern

• Established material lab tests & conducted trials.
• Product Testing: Facilitated fit & wear trials for heart rate monitoring sports bras.
• Conducted market research on seamless sports bras & create protocol for comparison across brands.

Garment Development Intern

Find out detailed information about Molly Smith, Merchandising Manager, Women's Apparel in Atlanta, GA

Molly Smith: Merchandising Manager, Women's Apparel in Atlanta, GA

Molly Smith

Bridgewater College

Central Michigan University