B.S. Business Administration and Management, Concentration in Marketing and Strategy & Innovation

Creative Agencies

Fashion

Fishing

Lifestyle

Outdoor

Skate

Snow

Streetwear

Surf

Swim

Tech

Health & Fitness

• Consulted with VPs and Director of Public Relations to structure department’s three-year growth strategy
• Conducted cross departmental briefings regarding initiatives within fundraising, development, database and systems management, and corporate partnerships.
• Constructed multi-level inventory database and led sessions to train team of eight
• Compiled geographical analysis of existing partnership activity to recommend areas of focus and agency targets


Program Business Administration Intern

• Constructed B2B Account Based Marketing campaigns for accounts which contributed to over $12M in closed deals
• Owned and managed ABM for entire Asia Pacific Region, encompassing 44 accounts
• Achieved an overall CTR of 2.08% using a 1to1 campaign strategy driven by account intelligence
• Created customized landing pages with personalized content to individual targets

Account Based Marketing Intern

• Developed digital marketing campaign to grow tech startup from ground up, designed media messaging 
• Briefed C level executives on market strategy and messaging timeline 
• Managed media channels and created video content shown to major investors and television news
• Collaborated with app developers to structure consumer app product and company website copy
• Launched beta iOS program with industry thought leaders 

Marketing Specialist

• Published articles, represented marketing agency at music industry press conference, ran social media channels
• Conducted interviews with press, government, musical artists, and non-profit organizations

Live Magazine Internship

Find out detailed information about Nat Wong,  in Boston, MA

Nat Wong: in Boston, MA

Nat Wong

Boston University Questrom School of Business