Music

Music Artist Booking Agent

Events & Promotions

Natasha has gained 17 years of experience in the events and entertainment industry. Over the last 10 years she demonstrated
success in building a profitable artist and live events business unit within Breakout Management. She has experience in several fields
of the music industry and her area of expertise encompasses team
management, budgeting and operations, live concerts, corporate and special events, entertainment logistics, artist & talent procurement,
digital marketing, and the overall production assistance in large scale
events.
Natasha is respected by the artists, managers, technical and eventing suppliers and blue chip / festival / club clients that she has
worked with and has built a reputation as efficient, problem-solving,
hard-working person who prides herself on having integrity and always finding ways to make both artists and clients happy.
Natasha is always open to broadening her horizon and is always up for a new challenge in her career.

South Africa
• Exclusive booking agent to GoodLuck, Jeremy Loops, Majozi, The Kiffness,
Tresor and PH Fat
• Breakout Agency faciliatates bookings for other artists as per our clients
requests.
Some artists we recevently booked include MiCasa, Goldfish, AKA, Monark,
Shekhinah,
Skethy Bongo just to name a few.
Some events my artists have been booked on recently: Joburg day, Kday,
Mix Fest, Redfest for Redhill College, MFest, Kirstenbsoch Summer Concert
Series, RTD, Innibos, Appetite fest, Barnyard National Tour, Rage Fest to name a few
• Specialist in artist development for original artists
• Artist contract and invoice administration
• Budget management
• Logistics management.
• Artist Management
• Artist and production bookings
• Business Management
• Marketing
• Event Planning
• Sponsorship
• Tour planning
• Social Media Strategy


CORPORATE CLIENTS INCLUDE: Nedbank, Pam Golding, Discovery,
Investec, FNB, Giant Leap, Earnest & Young, Woolworths, Tsogo Sun,
Huawei, Nissan, MTN, SAB, The Capitol Group and many more
LIVE FESTIVAL CLIENTS INCLUDE: Joburg Day, K-Day, Kirstenbosch
Gardens Summer, Afriski, Rocking The Daisies, Oppikoppi, Park Life, Innibos,
Splashy Fen, Oceanic Festival (Mauritius), Strab (Mozambique), Vic Falls
Carnival (Zambia), Tamonika Events (Namibia) and many more

A Modern Event Venue, centrally located in Greenstone

ROLES INCLUDE:
Venue Marketing
Event conceptualisation
Event planning
Event management & coordination
Scheduling
Supplier coordination
Technical coordination
Installation supervision
On-site supervision

Event Venue Manager

South Africa

Artist Management at Sportscene, Put Me On competition


ROLES INCLUDE:
Artist coordination
Scheduling
Technical coordination
On-site supervision

Production Manager

Kyalami, Johannebsurg

DStv Delicious International Food & Music Festival:
DATE: SEP 2019
• Raphael Saadiq & Corinne Bailey Rae were the headline artist
• Other artists included, Tortured Soul, Ten City, Kalawa Artists, Shekhinah,
Lira, MiCasa and many more


DATE: SEP 2018
• Eryka Badu was the headline artist
• Other artists included, Louie Vega, Jazzanova, Tresor, Jordan Rakei,
D'influence and many more
DATE: OCT 2016
• Macy Gray and The Jackson were the headline artists
• Other artists included Arrested Development, Hugh Masekela, Lira, De La
Sol, and many more


Main Responsibilities:
• Liaising with the artists management
• Furnishing artists with their travel Itineraries and generating production call
sheets
• Managing the backstage artist dressing rooms and hospitality riders
• Managing the artists logistics i.e. flights, accommodation and ground
transfers
• Facilitating performance visa applications

Artist Liaison and Management

Area, South Africa

CONTRACTED BY: Blue Moon Productions
DATE: FEB 2017 to DEC 2017
• The featured countries were Rwanda, Mauritius, Angola, Zimbabwe, Togo,
Madagascar, South Africa, Kenya, Uganda, Tanzania, Nigeria, Ghana,
Mozambique,
DRC, Ethiopia and Cameroon
• Coke Studio Africa introduced Africa's music talents through interaction and collaboration while building a brand connection with Africa's young and growing
population.
• Some of the artists that I was responsible for booking included Khaligraph
Jones & Band Becca from Kenya, Laura Beg from Mauritius, Rayvanny, Izzo Bizness,
Nandy from Tanzania, Sami Dan from Ethiopia, Bebe Cool, Eddy Kenzo and Sheebah, Ykee
Benda representing Uganda, Nasty C, Busiswa, AKA from South Africa,
Youssoupha from Democratic Republic of Congo, Runtown and Yemi from Nigeria just to name a
few.
Main Responsibilities:
• Talent Identification and selection
• Artist contract and invoice administration
• Furnishing artists with their travel Itineraries and generating production call
sheets
• Liaising with the artists publisher and label manager
• Assisting artists and client with PR enquiries
Coke Studio

Artist Liaison and manager

Area, South Africa

CONTRACTED BY: Goodnoize Productions
DATE: JAN 2015 to DEC 2016
• Coke Studio South Africa aired on ETV during a 6pm Saturday prime slot.
• The show colloborated South African artists from various music backgrounds.
• SAFTA (South African Film & Television AWARDS) Winner for Best MUSIC
TV SHOW.
• Some of the artists that I was responsible for booking included AKA, Cassper
Nyovest, Shekhinah, Nasty C, Gigi Lemayne, Fifi Cooper, Jimmy Nevis to name a few.
Main Responsibilities:
• Talent Identification and selection
• Artist contract and invoice administration
• Managing of all the artists logistics i.e. flights, accommodation and transfers
• Managing the music booking team
• Furnishing artists with their travel itineraries and generating production call
sheets
• Liaising with the artists publisher and label manager
• Assisting artists and client with PR enquiries
• Budget and reconciliation


Norman Adami Farewell (former CEO and Chairman of SABreweries) 2014
Event co-ordinator - Contracted by: LOGIC, a division of VWV Group
2014 - 2014 (less than a year)
Tintswalo, Waterfall, Johannesburg
MTV AFRICA MUSIC AWARDS (MAMA's) - contracted by VWV
Group
Artist backstage dressing room management
2014 - 2014 (less than a year)
Durban Area, South Africa

Woodstock, Cape Town, South Africa

• Plugging artists singles / albums to radio
• A&R
• Scout for new artists
• Obtaining clearances for compilations
• Managing the studio bookings
• Office admin, invoicing and contracts
• Talent Identification
• Songwriting
• Assisted the label manager with PR, marketing and sales
• Assisted with album cover design, styling and song selection

Office Manager and Record Label Assistant

Find out detailed information about Natasha Seery, Music Artist Booking Agent in Paulshof, Johannesburg

Natasha Seery: Music Artist Booking Agent in Paulshof, Johannesburg

Natasha Seery

College of Cape Town