Nate Rose: Senior Content Creator in San Diego, CA
Nate Rose

Senior Content Creator
San Diego | United States
Skills
No information
Interests
Technology
Beach lifestyle
Media development trends
And skateboarding.
Work experience
Guild Mortgage
Senior Content Creator | 02/2019 - Current
Redesigned website header bar and navigation for UI/UX enhancements. Designed landing pages, created page templates to ensure all future pages are ADA compliant. Implllemented Digital Asset Management (Bynder). Developed 36 print, web, and social media templates with access to over 2000 assets. Designed emails, flyers, and managed junior designer/developer.
Nate Rose Design
Art Director / Designer | 12/1999 - Current
Create engaging digital media campaigns utilizing high-impact visual media with optimized landing page designs. Also created dynamic video for all platforms, including single-source video files with output to differing aspect ratios for Hulu, and social media. Produced responsive HTML emails.
Evans Hotels
Senior Graphic Designer | 05/2017 - 04/2018
Transitioned The Lodge at Torrey Pines website to the Drupal platform. Designed landing pages, page templates, and UI elements with a focus on ADA compliance while employing a mobile-first strategy. Created landing pages for the Catamaran Resort as well as the Bahia Resort Hotel. While also performing miscellaneous print designs, email campaigns, and banner ad sets for all three properties.
Bask Digital Media
Senior Content Creator | 08/2016 - 05/2017
Create engaging digital media campaigns utilizing high-impact visual media with optimized landing page designs. Also created dynamic video for all platforms, including single-source video files with output to differing aspect ratios for Hulu, and social media. Produced responsive HTML emails.
• Banner ad set creation in Photoshop CC
• Wordpress and HTML landing pages
• Video editing for time and quality (High Bit Rate output for Hulu streaming).
• Motion Graphics videos and HTML companion banners.
• 100% of the campaigns we worked on won election

JanSport
Web Graphic Designer | 12/2014 - 08/2016
Migrated website and e-commerce platform to AEM. Created landing pages for brand collaborations, designed UI enhancements which lead to e-commerce improvements. Responsible for design and development of all digital marketing assets, and email design. Increased conversion rates by creating engaging HTML email, social media, and digital marketing campaigns, resulting in their best year of e-commerce sales, up 40%.
• Moved the e-commerce website to AEM where major improvements were made to the mobile shopping experience. Many of the UI/UX enhancements were later adopted by other VF brands (i.e. Vans, Timberland, The North Face, etc.).
• Created monthly website refresh with all new images and banner ad sets.
• Developed "new looks" and approaches to design based on emerging trends, user data, and brand architecture.
• Increased e-commerce sales by 40% year over year through the work our team did on the website and digital marketing.
Medley Inc
Multimedia Designer | 11/2013 - 08/2014
Implement innovative and individualized digital experiences using interactive, location-based, dynamic media to lead user engagement / drive traffic and conversions. Manage projects and developers on deadlines, and deliverables.
• Manage project development schedule.
• Design animated banner ads and landing pages.
• Many of my designs reached the highest conversion rate the company had experienced.
• Used Final Cut Pro to create animated gifs in Photoshop for looping and a seamless viewing experience.
Photoflex, Inc
Multimedia Designer | 06/2012 - 04/2013
Develop and implemented rich-media advertising solutions using social media channels, HTML email campaigns, and dynamic landing pages. Created event marketing campaigns for use in US, Europe, and Asia. Crafted keynote presentations. Managed remote staff, outside agencies, shooting schedules, shot lists, asset delivery, and post-production work.
• Created monthly website refresh with sales driven e-commerce landing pages.
• Developed new logos and branding materials.
• Created magazine advertisements and annual catalog.
• Developed trade show booth look/feel and marketing materials for trade shows in the US, and Europe.
Sierra College
Multimedia Specialist | 12/2004 - 10/2010
Developed and managed all digital marketing for the college district. First to launch social marketing in the California Community College system. Drove traffic using a combination of digital marketing, social media, and TV/radio/theater ads. Created web sites (HTML and Flash), landing pages, TV commercials, and digital marketing assets. Crafted Keynote presentations for College President and Board. Managed staff, interns, and outside agencies. Responsible for keeping all projects within budget and on time.
• Initiated social media marketing strategies – a first for any California community college.
• Created bi-annual keynote presentations that included pre-recorded green screen content and graphics that acted/reacted to live entertainment resulting in an engaged crowd every time.
• Wrote, shot, and edited all commercials for use in broadcast television and in movie theaters.
• Developed a single-source solution for displaying dynamic media on monitors at multiple campuses.