Moto & Powersports

Director of Marketing & Advertising, Social Media Manager, Brand Manager, Content Creator

Digital & Media

First off, as every Ohio State University grad should, let me say GO BUCKS! I spent five wonderful years studying marketing at one of the greatest universities in the country. Since then, I’ve spent the past several years applying that education to real life experience as the Marketing Coordinator for a motorcycle company. It’s been a lot more than that though, from sales, to photography, video editing, to digital marketing, I’ve done it all, and I can do it for you too. I invite you to browse my photos, my resume, my history, and check out my social media to see how connections are made not just between people, but a direct line of communication from your business straight to your clientele.

•	Responsible for developing and implementing company social media and marketing strategy from scratch resulting in an increase of over 500% in total audience in one year.
•	Managed social media company accounts such as Facebook, Twitter, Instagram, Google+, and YouTube.
•	Created multiple original content posts with over 500,000 users engaged and over 6,000,000 monthly impressions
•	Regularly evaluated social media campaigns via Hootsuite — performance, growth on track with company expectations.
•	Enhanced select athletes’ social media presence via consultation, and education on profile development.
•	Researched and developed web content to repost on social media sites.
•	Designed advertising print flyers and web banners 
•	Monitored keyword search results to quickly handle customer service issues or positive remarks.
•	Implemented new strategy for customer product presentation — 14% increase in engagement.
•	Lead graphic design work for race team including crew gear, semi wraps, leathers, and motorcycles.
•	Planned, filmed, and edited over 25 videos including interviews and multi-cam 1st person views.
•	Staff expert in industry related matters — enhanced company credibility with standing clients, prospective customers.
•	Write and distribute press releases on all business matters.

•	Officiated all levels of competition – youth, high school, collegiate, and professional (MLS).  
•	Lead team of officials in the interpretation and application of rules to the dynamic game environment – every game presents its own unique challenges and requires quick thinking.

Referee

•	Worked with Nationwide Children’s Hospital Dir. of Marketing to plan key segment for citywide “Roll on Columbus” 2010 event benefitting kids with cancer resulting in over 125 unique contributions.
•	Led design & logistics for this segment — developed, presented, and had approved — marketing strategies for tv, radio, flyers.

Marketing Team Manager

Grossed 15-16% of the store's total sales with superior customer service and teamwork.
Designed store displays to attract customers to promotional new products.

Sales Associate

•	Formulated, implemented marketing plan; hired and led a team of marketers sourcing 150 clients in six weeks.
•	Met with prospective clientele, built relationships into active customer accounts.
•	Generated $110,000 revenue for the company in 3 months.

Marketing Intern

•	Created marketing portfolio that secured 12 new sponsors contributing an additional $25,000 worth of parts and managed 19 other existing sponsor clients to design and develop a winning car for the Formula Buckeye program.

Marketing Assistant

Find out detailed information about Nathan Docken, Director of Marketing & Advertising, Social Media Manager, Brand Manager, Content Creator in Holland, MI

Nathan Docken: Director of Marketing & Advertising, Social Media Manager, Brand Manager, Content Creator in Holland, MI

Nathan Docken

The Ohio State University