Nicholas Lapham: Key Account Manager in Tampa, Florida

Responsibilities Include: • Directly managing the brand relationship with Category Management contacts at CVS, Walgreens, and Rite Aid. • Proactively collaborating with Team Lead/Customer Business Managers on key business opportunities and providing actionable recommendations resulting in 550% channel sales growth. • Utilizing Category Management tools (such as sales data, shopper panel data, space planning tools, and market insight tools) to develop best in class recommendations. • Initiating and executing strategic promotional strategies and marketing plans & searching out new competitive opportunities. • Crafting reporting tools & dashboards to effectively communicate actionable recommendations & supporting the development of presentations for internal and external stakeholders.

Responsibilities Include: ● Developing, leading, and executing the retail operations strategy in synergy with our broker & retail partners as well as internal teams to launch and scale our brands in top tier retailers. ● Cultivating & maintaining strong relations with key retail clients and acting as the primary account manager for all retail accounts across multiple channels including Food, Drug, Mass. ● Leading cross functional teams across multiple internal groups including Legal, Finance, Supply Chain, Marketing as well as external partners to successfully execute brand launches. ● Developing and executing demand forecasting models, enabling accurate production planning, inventory management and optimal trade spend budgeting. ● Managing the end-to-end life cycle of CPG projects, including ideation, resource allocation, risk assessment, and post-launch evaluations, ensuring projects are completed on schedule & within budget.

Responsibilities Include: ● Directly managing the brand relationship with Category Management contacts at CVS, Walgreens, and Rite Aid. ● Proactively collaborating with Team Lead/Customer Business Managers on key business opportunities and providing actionable recommendations resulting in 550% channel sales growth. ● Utilizing Category Management tools (such as sales data, shopper panel data, space planning tools, and market insight tools) to develop best in class recommendations. ● Initiating and executing strategic promotional strategies and marketing plans & searching out new competitive opportunities. ● Crafting reporting tools & dashboards to effectively communicate actionable recommendations & supporting the development of presentations for internal and external stakeholders.

Responsibilities Include: • Managing the front store merchandising of the CVS Health Hub concept stores, the newest and most innovative store format developed after our merger with Aetna in 2018. • Overseeing vendor management including collaborating, interviewing, and negotiating with manufacturers and vendors to ensure product placement and product strategy that grow sales and profitability along with compliance orientation to maintain integrity of data, systems, and partnerships with vendors. • Developing & piloting new product programs and assortments in alignment with the enterprise purpose of helping people on their path to better health. • Using qualitative and quantitative measurement to identify opportunities to meet or exceed KPI's after launch & through expansion from 3 pilot stores to 1,500 stores across the CVS chain. • Working across multiple internal and external teams to ensure timely and accurate execution of all programs in both pilot & expansion stores.

Responsibilities Include: ● Managing the front store merchandising of the CVS Health Hub concept stores, the newest and most innovative store format developed after our merger with Aetna in 2018. ● Overseeing vendor management including collaborating, interviewing, and negotiating with manufacturers and vendors to ensure product placement and product strategy that grow sales and profitability along with compliance orientation to maintain integrity of data, systems and partnerships with vendors. ● Developing & piloting new product programs and assortments in alignment with the enterprise purpose of helping people on their path to better health. ● Using qualitative and quantitative measurement to identify opportunities to meet or exceed KPI's after launch & through expansion from 3 pilot stores to 1,500 stores across the CVS chain. ● Working across multiple internal and external teams to ensure timely and accurate execution of all programs in both pilot & expansion stores. PROFESSIONAL EXPERIENCE (Cont.)

Responsibilities Include: ● Managing the promotion planning process and execution for the Health Care and Edibles business units accounting for over 25% of all front store sales. ● Reviewing promotion plans for 26 categories from weekly to annual basis to ensure sale offer types are most optimal to drive sales, profit, and store traffic. ● Using targeted analysis based on historical trends & results to influence leadership and strategic planning decisions. ● Conducting analysis on a Category level to provide Category Managers insights and make recommendations on optimal promotion strategy. ● Developing cross-functional relationships to improve organizational efficiency and optimize planning & profitability.

Responsibilities Include: • Managing the promotion planning process and execution for the Health Care and Edibles business units accounting for over 25% of all front store sales. • Reviewing promotion plans for 26 categories from weekly to annual basis to ensure sale offer types are most optimal to drive sales, profit, and store traffic. • Using targeted analysis based on historical trends & results to influence leadership and strategic planning decisions. • Conducting analysis on a Category level to provide Category Managers insights and make recommendations on optimal promotion strategy. • Developing cross-functional relationships to improve organizational efficiency and optimize planning & profitability. www.linkedin.com/in/nicholaslapham Tampa, FL. (401) 640.7240 nicholaslapham88@gmail.com PROFESSIONAL EXPERIENCE (Cont.)

Responsibilities Include: ● Developing and implementing data & insight driven recommendations to grow sales, profitability, and market share for the Internal & External Pain Reliever and Nicotine Replacement categories. ● Achieving category growth by optimizing the promotional & marketing strategy though the design and implementation of circular ads and personalized offers driving incremental sales and profit. ● Managing off-shelf programs for 3 categories by designing, building, and gaining approval for various programs including endcaps, power wings, and top of checkout displays consequently increasing category sales and share. ● Searching out new, competitive opportunities & driving innovation at CVS to ensure that the Category is offering the most current assortment supporting CVS strategy to bring new products to market first in relation to our competitors.

Responsibilities Include: • Developing and implementing data & insight driven recommendations to grow sales, profitability, and market share for the Internal & External Pain Reliever and Nicotine Replacement categories. • Achieving category growth by optimizing the promotional & marketing strategy though the design and implementation of circular ads and personalized offers driving incremental sales and profit. • Managing off-shelf programs for 3 categories by designing, building, and gaining approval for various programs including endcaps, power wings, and top of checkout displays consequently increasing category sales and share. • Searching out new, competitive opportunities & driving innovation at CVS to ensure that the Category is offering the most current assortment supporting CVS strategy to bring new products to market first in relation to our competitors.

Responsibilities Include: • Create, edit, and consolidate annual & multi-year budget estimates and cost models for organizations and programs in excess of $120 million per fiscal year resulting in Congressional approval. • Perform in-depth analysis of budget requests, and provide recommendations surrounding factors in development to avoid obstacles for executive management's initiatives. • Monitor funding execution for fraud, waste & abuse, and supervise vendor payment for 15+ government contracts valuing over $30 million preventing program shutdown. • Manage FTE listing & staffing allocation for 250 employees promoting organizations effectiveness by ensuring 100% accuracy and compliance with senior leadership's objectives.

Responsibilities Include: ● Create, edit, and consolidate annual & multi-year budget estimates and cost models for organizations and programs in excess of $120 million per fiscal year resulting in Congressional approval. ● Perform in-depth analysis of budget requests, and provide recommendations surrounding factors in development to avoid obstacles for executive management's initiatives.

while holding various roles within the Platoon.

while holding various roles within the Platoon.

Responsibilities Include:

Responsibilities Include:

of a Provincial Reconstruction Team (PRT) responsible for protection details of Senior Military Officials & State Department members. • Ordered to Active-Duty Operational Support to manage special projects in the State Headquarters J3 training division. • While assigned to the J3, managing the Rhode Island Army National Guard's training and travel budget of approximately $30 Million Dollars.

of a Provincial Reconstruction Team (PRT) responsible for protection details of Senior Military Officials & State Department members.