Nichole East: in Long Beach, CA

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Nichole East

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Long Beach | United States
Skills

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Interests
Storytelling
Graffiti
Travel
Videography
Art
Spirituality
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Industries
Bike
Creative Agencies
Lifestyle
Outdoor
Skate
Streetwear
Work experience
Image Baroness Productions

Baroness Productions

Marketing and Social Media Manager | 01/2010 - 01/2020

As the sold proprietor of Baroness Productions I managed the world’s leading tattoo artists and their brands. The client list included the industries most notable artists such as Nikko Hurtado, Joe Capobianco, NORM, Big Sleeps, Ricardo Avila, and the Bishop Rotary brand. In addition to providing innovative marketing strategies and online support for creatives, I also managed social media accounts for multiple brands with a proven track record of growth and expanded reach. One account grew from 465k to 1.7M over a 4 year plan. My focus on community building gave my clients the support needed to create successful events, workshops, and seminars worldwide. After seeing the impact that social media has on our society I became educated in the Social Media Marketing and now compose my own Instagram seminars to help visual artists make the most out of their marketing tools. The goals of my position were to • Manage business social media accounts to expand growth and reach • Build communities and teams based on brands needs • Produce and execute interactive international events • Develop syllabus for educational seminars and workshops • Create visual and engaging marketing campaigns • Design, source and manage production of all merchandise • Design online stores for seamless B2C experience • Negotiate brand collaborations • Film and edit videos for unique and timely content
Image Kidrobot, Inc.

Kidrobot, Inc.

Marketing Manager | 01/2003 - 01/2010

Kidrobot was the world’s premier creator and retailer of limited edition art toys, apparel and accessories. Kidrobot’s products merged street trends with pop artists, fashion designers, illustrators, and graffiti artists. Kidrobot operated six flagship stores and an online commerce site. • Developed and implemented Marketing plans for two product categories • Managed a team of ten full-time and part-time employees and an outside PR firm • Maintained a $800k budget for Marketing, Promotions, PR and Communications • Played a crucial part in the creative process for product design • Managed the company’s B2B and B2C brand message and communications • Created innovative marketing concepts through the use of social networking • Organized, curated, and executed all aspects for over 60 domestic and international tradeshows and events a year • Initiated and executed collaborations between Kidrobot and companies such as Adult Swim, The Simpsons, Playboy, The Standard and design firms • Established and nurtured relations with world renowned artists
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