Nicole Walbran: Key Account Manager in Fort Worth, TX

Identify opportunities and implement sales and marketing activities to increase market share in key accounts. Oversee the activities of Sales Representatives as they relate to key accounts. Develop long-term business relationships with key accounts and ensure that professional relations are maintained. Ensure that sales and marketing plans, goals and policies are consistent with established company-wide goals.

Support sales effort across all facets of the company; including identifying and creating sales opportunities Educate retailers and consumers about key product features through trainings and product demonstrations Merchandise product according to defined merchandising standards and direct accounts on their marketing opportunities Communicate with internal departments regarding customer feedback, trends and marketing efforts Coordinate and attend events and trade shows that promote the Gerber brand. Responsible for maintaining company owned marketing vehicle. Key events to note: Tim Kennedy/GT Distributors Sales Event, Boy Scouts of America Demo, REI Rep Roundup

Developed and supported communications between clients and internal departments Organized and supervised overall project flow Gained a working knowledge of the Printed Circuit Board industry

Obtained a thorough understanding of the Giorgio Armani brand and its visual and merchandising standards Continual education on fashion trends, fabric and materials used in the fashion industry Developed and identified new editorial opportunities; including article in PaperCity

Responsible for regional media outreach and development of press material, event communications and identifying opportunistic media placements Developed and cultivated strong relationships with media outlets across the country Assisted in athlete editorial coverage and developing social networking platforms Researched and delegated local promotional marketing opportunities for marketing team. Athletes and events of note: Travis Pastrana, Travis Rice, Tanner Hall, Red Bull NASCAR, X-Fighters, Art of Can and Soapbox Race.