Olivia Cayley: Marketing Event Coordinator – Creator of Fun in Snoqualmie Pass, WA

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Olivia Cayley

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Marketing Event Coordinator – Creator of Fun
Snoqualmie Pass | United States
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Image The Summit at Snoqualmie

The Summit at Snoqualmie

Marketing Event Coordinator – Creator of Fun | 10/2018 - Current

• Represent The Summit at Snoqualmie as a leader in Washington state resorts to past, present, and future clients • Developed and implemented an updated event program to simplify and organize the event planning process from start to finish. • Coordinate public and private events at The Summit at Snoqualmie • Managed and scheduled event staff and volunteers • Quickly and accurately communicate with multiple different vendors, departments, and key individuals for the successful execution of events • Audit marketing assets to ensure all marketing standards were upheld with external vendors for print and digital media • Assist with copyright content for Summit at Snoqualmie website and consumer emails • Assist with contributing content for social media posts to promote The Summit experience and convey up to date activities and conditions to guests. • Submitted app notification requests to the Digital Marketing Manager regarding events and activities. • Collected and audited certificates of insurance to ensure all COIs met company and United States Forest Service minimums • Actively partner with Ski Patrol and Risk Management to ensure all event activities followed company guidelines • Contribute and communicate important information to all departments at weekly leadership meetings and through all-mountain emails • Maintain extensive knowledge of all mountain operations to accurately answer staff and guest questions/inquiries • Negotiated brand partnership and sponsorship opportunities with outside vendors as appropriate for specific events
Image The Summit at Snoqulamie

The Summit at Snoqulamie

Group Sales Coordinator | 12/2015 - 10/2018

• Responsible for coordinating catering, room rentals, and group activities for large groups up to 200+ guests • Build invoices and collect payment for all Group Sales products, including Bulk Ticket, Bulk Ticket Season Pass accounts, Base Area Buyouts, and Day Group Sales accounts • Accurately track revenue from group visits to ensure sales reach season goals • Compose and distribute emails to a database of past and present Group Sales clients that contain important information regarding group sales products, mountain events, and activities. • Solicits sales via phone and email, trade show, on-site presentations, member associations, and networking • Compose and contribute to weekly Group Sales Department reports on current sales and activities regarding Group Sales • Maintain open and clear communication with other departments at The Summit at Snoqualmie to accommodate group visits and select marketing events • Responsible for weekly intermountain communication regarding upcoming Group Sales and Marketing Events • Maintain extensive knowledge of mountain operations to accurately answer any guest questions • Assist in planning, coordinating, and hosting large events and discounted specials for the general public • Collect data by administering voluntary surveys from guests
Image The Summit at Snoqualmie

The Summit at Snoqualmie

SnowSports Admin | 11/2013 - 12/2015

• Provided guests with excellent customer service • Maintained and updated all SnowSports phone lines to ensure guests had access to the most current information regarding lesson programs • Assist guest in booking ski and snowboard lesson within all lesson programs at The Summit at Snoqualmie • Able to assist and troubleshoot guest problems regarding online sales system • Answer guest questions regarding lesson programs, rentals, and basic resort information • Proficient with SiriusWare point of sales program • Responsible for entering and finalizing payroll for instructors within SnowSports Department • Enthusiastically teach children and adults to ski • Expect to maintain a fun and safe environment for lesson participants and the general public
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