Omar Muhyar: Copywriter in Cottonwood Heights, UT
Omar Muhyar
Copywriter
Cottonwood Heights | United States
Skills
No information
Interests
Digital marketing
Writing & content creation
Outdoor products
Gps technology
Industries
Bike
Lifestyle
Outdoor
Skate
Snow
Streetwear
Work experience
Backcountry.com
Copywriter | 08/2013 - Current
Currently detailing technical specifications and crafting interesting/fun-reading content for products being sold on Backcountry.com. I specialize in writing descriptions for cycling, snowboarding, and outdoor-related products. I write for a wide range of brands and categories that run the gamut from premium mountain bikes to camping gear, clothing, and lifestyle apparel. Furthermore, I occasionally contribute to Explore, which is Backcountry's outdoor and gear-related blog.
CCS.com
Copywriter | 10/2012 - 07/2013
Crafted skate-orientated copy for CCS.com, as well as a variety of digital marketing materials. Collaborated across departments with graphic designers, buyers, and executives to nail down voice and specifically target our core consumer. Rich product descriptions, informative SEO articles, concise and snappy text and email messages, and gear guides were all leveraged to bring CCS customers a more detailed and interactive online shopping experience.