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Authorized Distributor

Marketing & Sales

More than 15 years of  experience in sales,  marketing and customer  service. Most part of  experience contains  order management, sales  planning and sales  administration. Dynamic, results-driven,  detail oriented, strong  negotiator, creative  problem solver and  strategic thinker.

Digiturk broadcasts Turkish TV channels via internet and owns the TV broadcasting rights of Turkish Soccer League worldwide. Digiturk West Coast is the authorized distributor of Digiturk in the West Coast area, containing in 13 states; California, Nevada, Arizona, Utah, Oregon, Washington, Montana, Idaho, Wyoming, Colorado, New Mexico, Alaska & Hawaii. Digiturk provides more than 80 Turkish TV and radio stations. www.digiturkwestcoast.com

AUTHORIZED DISTRIBUTOR
Responsible for Subscription & Equipment Sales, Marketing and Advertising activities of the company in the West Coast area.

DFH Network Inc. is the main provider/producer of Turkish broadcast programming, through DTH (direct-to-home) satellite services in North America. Market penetration is more than half of the Turkish speaking U.S./Canadian households, estimated to be around 300K people. www.dfhnet.com.

SALES, MARKETING & CUSTOMER SERVICE MANAGER (October 2010 – August 2012)
Planned and managed all sales, marketing and advertising activities of the company. Managed and mentored customer service. Managed and mentored TV Advertising & Direct Mail sales department. Managed TV Advertising airtime and preparation of TV advertising schedules. Prepared sales promotions and advertising campaigns. Managed dealer and installer organization. Managed processing of daily orders, subscription accounting including invoicing, collecting payments, issuing credits and preparing reports. 

SALES & MARKETING MANAGER (June 2007 – October 2010)
Planned and managed all sales, marketing and advertising activities of the company. Responsible for TV Subscription & Equipment sales, TV Advertising & Direct Mail sales, managing TV Advertising airtime and preparation of TV advertising schedules,  preparing promotions and advertising campaigns and creating new sales channels to increase company’s revenue.

• Increased TV Advertising revenue by 192% over three years by generating sales through a combination of cold calling, new accounts development, creative sales promotions, special advertising packages and sponsorship opportunities.

• Enhanced brand awareness through integrated national advertising campaigns which established “DFH” as a well-known brand among Turkish speaking people in North America.

SALES MANAGER (April 2004 – June 2007)
Managed sales force of 8 Sales Representatives, 40+ Dealers and 140+ Satellite Antenna Installers. Created and implemented sales strategies and sales promotions.

• Increased the number of subscribers by 146% in three years by creating and implementing aggressive sales and marketing programs, reliable pricing and new subscription activation policies.

• Created targeted sales promotions for potential customers and dealers separately. Set-up a recovery program to bring cancelled subscribers back, achieving 10% successful return rate.

• Reorganized dealer/installer organization; added 20+ new dealers and 60+ new installers which increased dealer sales from 5% to 12% in three years.
CUSTOMER SERVICE MANAGER (June 2002 – April 2004)
Managed the customer service team, handled unsolved customer complaints and developed a new customer service policy. Responsible for subscription accounting including invoicing, collecting payments and issuing credits.

• Created a “100% Customer Satisfaction” program. Based on survey results and key learning, customer satisfaction increased from 64% to 88% in two years.

Developed and implemented customer service representative training. Trained more than 25 customer service representatives. New training significantly decreased customer complaints.

Sales, Marketing and Customer Service Manager

Find out detailed information about Ozcan Tan, Authorized Distributor in Irvine, CA

Ozcan Tan: Authorized Distributor in Irvine, CA

Ozcan Tan