Pamela Lechtenberg: in Costa Mesa, CA
Pamela Lechtenberg
Costa Mesa | United States
Skills
No information
Interests
No information
Industries
Fashion
Lifestyle
Skate
Snow
Surf
Work experience
Mother's Market & Kitchen
Director of Merchandising | 04/2019 - 09/2023
- Managed an annual $26million business while increasing profit margins by an average of 7% a year.
- Developed a promotional strategy to ensure a 20% growth month over month.
- Maintained partnerships with 200 vendors while identifying new partners and negotiating favorable contract terms.
- Collaborated with marketing department to maximize ROI for $500,00 of annual vendor participation in weekly, monthly and quarterly digital programs.
- Continued departmental success by exceeding industry growth averages by 5% year over year.
- Streamlined assortment to maintain sales while reducing purchasing costs by 35%.
OutCo
Territory Manager | 02/2018 - 03/2019
-Establish a strong client base to exceed sales goals by 20% MOM on average
-Organize monthly product knowledge training for account's employees, as well as give incentives for top performers
-Responsible for bringing market research back to the company to be used by production and marketing teams to help better reach our customers and contribute to future product development
-Increase brand awareness through weekly events, social media presence and point of purchase merchandising
-Managing accounts receivable and payable, including weekly deliveries
-Extensive research on the biology of the cannabis plant and its multiple uses to aid with minor to chronic ailments
Kurvana
Orange County Territory Manager | 11/2016 - 02/2018
- Grew existing partnerships into a relationship that helped to push our brand into the top 5 in the industry.
- Created a retail program to ensure accounts have access to top merchandising tools and marketing assets on a monthly basis
- Gained knowledge of cannabis retail industry including target customer analysis and implementation of proper marketing and merchandising strategies.
-Increase brand awareness through weekly educations for customers to come and interact one on one as well as provide customers with incentives to purchase
![Image Famous Stars and Straps](https://s3.us-west-2.amazonaws.com/malakye-content/photos/users/14d07852-e206-493c-8cdd-2fe749775744/AVATAR/0de0a87d-6303-4fe7-a133-3c72cb22e1d1.jpeg)
Famous Stars and Straps
Independent Sales Rep | 03/2016 - 10/2016
- Attend regional trade shows and relevant company events
- Schedule seasonal product showings to develop assortment plans and sales forecasts with nationwide accounts
- Planned and executed pricing strategies in accordance with fiscal responsibilities, maximizing sales and margin through Special Make-Up products
Camsell Sales - Billabong
Sub Rep | 02/2014 - 09/2016
- Frequent in store visits with key managers and buyers throughout the territory
- Assist in developing assortment plans, sales forecasts, writing reports & analyzing figures
- Assists in planning and executing pricing strategies in accordance with fiscal responsibilities, maximizing sales and margin
- Manage samples, returns, markdowns and GWP opportunities for accounts
- Product allocation and order file management
Camsell Sales - Quiksilver
Sales Assistant | 08/2012 - 01/2014
- Daily communication with accounts to ensure shipments are shipping on time as well as the agreed upon price
- Daily entry of purchase orders and maintaining order files for multiple accounts
- Tracking orders from entry through shipments
- Wrote orders for multiple accounts based on margins
- Worked closely with buyers, merchandisers and reps
![Image La Jolla Group](https://s3.us-west-2.amazonaws.com/malakye-content/photos/users/14d07852-e206-493c-8cdd-2fe749775744/AVATAR/83517abe-f578-43bf-9993-5e75afb9a0c9.jpeg)
La Jolla Group
Ecommerce Product Builder | 03/2012 - 07/2012
- Stremalined and merchandisedvendor/brand information for upload to La Jolla Group systems and ecommerce sites
- Assisted in SKU maintenance and creation
- Upload and maintenance styles to the site as needed; markdowns and special event relocation
- Created and monitored a new category to the website
![Image La Jolla Group](https://s3.us-west-2.amazonaws.com/malakye-content/photos/users/14d07852-e206-493c-8cdd-2fe749775744/AVATAR/83517abe-f578-43bf-9993-5e75afb9a0c9.jpeg)
La Jolla Group
Buying/Ecommerce Intern | 06/2011 - 03/2012
- Manage Samples; organize by season and vendor
- Assist in PO entry
- Assist with warehouse sales
Scotch & Soda/Maison Scotch
Showroom Intern | 11/2011 - 03/2012
- Manage Samples: organize by season, send out for retailer's needs
- Pack showroom and assist prepping for MAGIC trade show
- Wrote orders as buyers shopped the line during seasonal showings