Pamela Roberta Colpo: Product development and import production manager in Huntingtong Beach, CA
Work experience
Rockstar Original
Product development and import production manager | 06/2021 - Current
Civil Regime
Designer and Product Developer | 08/2020 - 06/2021
• Oversee the specifications process and the apparel development teams to assure the on-time development, engineering, and accurate specification for all apparel;
• Create and design complete tech packs, with maximum details.
• Prospect New vendors, domestic and overseas
• Manages the product development timeline in conjunction with the timelines of the Company’s business strategies.
• Work with the marketing team to have samples in time for photoshoots
• Develops products that meet or exceed predetermined gross margin targets and communicates the specifications and product details to the vendors
• Collaborate on Prints/artwork as a graphic designer and Technical designer
• Source and develop quality products on monthly basis.
• Effectively collaborate with cross-functional team members and overseas vendors to ensure the best product is executed.
• Assist in the creation and implementation of product development calendars.
• Assist WIPs for all product stages for a fast-paced calendar
• Identify problem areas and provide viable solutions that will benefit the product development cycle and collaborate closely with the Designer/CEO
• Main point of contact/communicator of changes and alerts cross-functional departments(Design, Tech Designer and production)
• Receive, inspect, spec, and approve strike-offs, photoshoot samples.
• Manage all day-to-day communication with the factory
• Identify priorities
• Implemented and created SpreadSheet with all and every Styles information in detail for Customer service and Ecomm manager.
• Input ideas and solutions for the production team.
• Implemented Blank Cads for Linesheet based on cost sheet so Designer can be effective in his creation.
• Collaborate with tech packer when time is tight, doing art tech packs.
• Create repeat prints for vendors based on the Designer’s artwork.
• Identify any print issue on the art and fix it for the designer.
Lone Wolfs objets d' surf
Product developer/Designer | 04/2018 - 09/2020
• Trend research and color scheme.
• Creating and developing full cycle of garments to production.
• Oversee the process of fabric, trims, prints, buying.
• Tech pack designer, graphic designer.
• Fitting and sample approval.
• Communication with factories to ensure the final product is what was asked/ designed. (quality, price, shape, cut, seam)
• Meetings and analysis of top sales to understand the specs of products sold.
• Oversee and design graphics for printing.
• Creating based on cost-effectiveness, creative view.
• Graphic design for print and printing techniques experience.
• Collaborate with the creative director to visualize and create insights that improved brand performance;
Ecommerce coordinator:
• Create, launch, maintain, and optimize on-site merchandising across own website (Shopify).
• Manage multichannel promotional marketing calendar, planning for and executing seasonal marketing campaigning.
• Support customer acquisition and retention efforts across platforms -Manage direct email marketing efforts to drive revenue and growth to subscriber list on Klaviyo and Mail Chimp.
• Manage Social Media channels and blogs to drive traffic and build brand awareness.
• Keep track of the latest platform developments and opportunities across channels.
• Content production for social media and campaigns.
• Graphic design for digital and printed campaigns/content.
SAL Garopaba Surf wear
Designer/ Creative Director | 12/2017 - 04/2018
Men’s and Women’s collection
Created summer 2016 collection (Theme/concept, tech packs, fittings, fabric, graphics).
*Freelance project
Mormaii Surf
Creative coordinator/ designer | 05/2013 - 09/2017
• Led a 5 people creative team;
• Led the creation of style guides and brand book for over 30 licensed;
• Research trends/colors/ etc for next collection’s theme;
• Designer (woven and knits) - tech pack, graphics, fitting, fabrics and trim approval;
• Very strong communication with marketing and sales team aimed to assertive products and sales;
• Delevoped limited collections by sponsored athletes;
• Managed macro calendar and drive to deadline;
• Presentation for conventions/shows;
• Fitting, graphic and final product approval;
AMC Textile - License of Coca-cola, Mormaii, Chilli Beans, Warner Comics
Creative Director , head designer | 01/2016 - 09/2017
>>>>. Men's and women's Creative direction of:
MORMAII (SURFWEAR / ACTIVEWEAR)
Manage a lead team of 14 designers;
• Directed the collections and campaigns of 5 brands with different DNAs at the same time;
• Team up with eCommerce teams & regional marketing lead to identifying story-telling opportunities & appropriate support;
• Drive the right balance between brand and commercial design needs
• Created the collection’s theme/concept for prints, graphics, and garments;
• Directed the creation of over 700 styles per season (woven and knits) - a total of all brands;
• Designer - tech pack, graphics, fitting, fabrics and trim approval;
• Very strong communication with marketing and sales team aiming to assertive products and sales;
• Used storytelling to engage with the creative team, marketing, and licensed brands;
• Collaborated with influencers, creating their own collection;
• Presentation for conventions/shows;
• Managed macro calendar and drive to deadline;
• Fitting, graphic and final product approval;
• Bring new ideas and keep designers inspired.
• Direct runway shows for SMS.
