Lifestyle

Marketing Director

Marketing & Sales

Eco-minded and driven by a passion for having
fun in nature, I am a marketing and product
specialist with 8+ years of experience in brand

promotion, sustainability, outdoor retail and

recreation. My experience includes promoting
active lifestyle brands and inspiring consumers
to improve their well being through indulging in
life's most thrilling activities. Internally, I

provide a keen eye for efficiency and strive to
help brands achieve their sustainability goals.

Developed and executed traditional and digital marketing initiatives to
drive B2C + B2B sales and brand awareness.

Managed e-commerce, including web content, inventory management,
sales campaigns, and CX. Increased e-comm sales by 65% YOY.

Responsible for brand continuity oversight. Led brand guidelines
development and website redesign.

Implemented Entrepreneurial Operating System (EOS) to streamline
company operations.

Strategized in-person activations at trade shows, retail pop-ups, sporting
events, and local happenings to drive community engagement.

Created the Ambassador Program; developed relationships and obtained
brand support from professional and semi-professional athletes and
influencers.

Project Manager for The Ablis Experience Portland restaurant and
storefront from Sep-Nov 2019 including conception, design,
construction, vendor management, menu development, operations, and
end-to-end customer experience.

Find out detailed information about Parker Moessner, Marketing Director in Bend, OR

Parker Moessner: Marketing Director in Bend, OR

Parker Moessner

Appalachian State University