Creative Director

Creative & Design

I have over 20 years experience in Art Direction and Graphic Design in corporate, marketing, retail, non profit and many other diverse businesses large and small. I am highly proficient in print and web design,.Among my colleagues, I have become the go-to resource for leadership and creative problem-solving. 

Here is a brief list of what I bring to the table: 

Web, & Print Advertising/Marketing — design and deliver creative and innovative solutions that drive new sources of sustainable revenue.

Client Relations —foster positive relationships with new and existing clients, rooted on the principles of transparent communication, trust, and mutual respect.

Technical Design Skills — deploy the use of Adobe Creative Suite and others ?to design and launch creative outputs for clients. 


World class leadership skills paired with an eye for creative and innovative design. Utilize a wealth of technical knowledge and skills to provide visually appealing end products to clients.

Art Director and Graphic Designer with over 20 years’ success delivering creative and innovative projects to a wide variety of clients across several industries. Highly technical, with a wealth of knowledge and hands-on experience with creative design tools from Adobe and other providers. Successfully drive projects and teams through the use of motivational techniques. Deliver projects on time and within budget/scope.

AREAS OF EMPHASIS:

Creative Design Projects 
Illustration 
Corporate Identity 
Client Relations
Web, Mobile, & Print, Advertising/Marketing
Project Management 
Color Management 
Recruiting & On-Boarding 
Training & Development Programs 
Motivational Team Leadership 


Championed all art activities and creative design of the Advertising department. Challenged with improving the aesthetic level of all client-facing advertising and marketing campaigns.

SELECTED ACHIEVEMENTS:

+ Collaborated directly with the company’s owner and other management team members during the development of strategy and launch of key client projects.

+ Constructed collateral material that included catalogs, POS materials, billboards, packaging, spot ads, TV spots, and other material as required. Improved client perception and brand presence. 

+ Hired and built a strong team of design professionals that included Art Directors, Designers, Production Artists, and Photographers. Increased departmental employee retention rate by 98%.


Senior Art Director

Served in a dual purpose role that serviced both the technical and account management aspect for all clients. Constantly explored the market for new business and strengthened relationships with existing accounts.

SELECTED ACHIEVEMENTS:

	+ Designed and launched a variety of spot ads, POS materials, packaging, and publishing that established the client’s brand identity. Directly increased new sales by 28% annually.

	+ Forged strong relationships with account stakeholders as well as other internal and external business partners. Facilitated transparent communication and relationships based on honesty and integrity. 

	+ Strategically developed creative and innovative marketing campaigns that captivated the client’s target audience. Created new, profitable revenue streams. 

Art Director/Account Executive

Find out detailed information about Paula Nichols, Creative Director in Stevenson Ranch, CA

Paula Nichols: Creative Director in Stevenson Ranch, CA

Paula Nichols